kawaii japan fashion
Ring in 2026 with Style: BUYMA’s ‘Happy New Year Sale’ Unveils a Treasure Trove of Fashion Deals
kawaii Goods & Daily Items Revolutionizing Relaxation: Japan’s New ‘poapel’ Brand Unveils the Ultimate Movable Storage Low Table
RISU Co., Ltd. launches 'poapel' with its first product, a versatile low table designed for modern low-style living. Featuring mobility, ample storage, and smart design, this table promises to transform cozy spaces, following a highly successful crowdfunding campaign.
kawaii japan fashion Step into a Story: PLAINPLAIN Launches Revolutionary ‘Wearable Art’ Apparel EC
A new online apparel store, PLAINPLAIN, has officially launched, offering a fresh take on fashion by transforming the unique worlds of six diverse creators into 'wearable art.' This platform also introduces 'BALADE,' an original brand with intertwined narratives, inviting users to literally wear stories and artistic visions.
kawaii Goods & Daily Items Sip Your Sweetest Morning: Japan Unveils Instant ‘An Butter Toast’ Drink for a Neo-Wagashi Experience
Japan Green Tea Co., Ltd. is set to revolutionize breakfast and snack time with its limited-edition 'Instant Nomu An Butter Toast' drink, blending the comforting sweetness of anko with rich butter and toasted notes. This innovative beverage offers a taste of 'Neo Wagashi' culture, making a beloved Japanese treat instantly enjoyable.
kawaii Goods & Daily Items Sweet Beginnings: Biscuiterie Bretonne Unveils Enchanting New Year’s Delights
Embrace the spirit of renewal with traditional Galette des Rois and festive gift assortments from Biscuiterie Bretonne, perfect for welcoming 2026 with a touch of French elegance and Japanese charm.
kawaii skincare japan news Unlabel Lab EX Eyelash Serum Crowned “Cosme of the Year 2025” by LDK The Beauty
JPSLAB's groundbreaking eyelash serum, featuring ultra-high pressure exosome technology, earns the top spot in the prestigious "LDK The Beauty" awards, promising luscious lashes for beauty enthusiasts worldwide.
kawaii makeup japan news Unleash Your Inner Radiance: Daimaru Kyoto’s ‘Kirei UP FESTIVAL’ Invites You to Discover Your Holiday Self
Daimaru Kyoto is hosting the 'Kirei UP FESTIVAL' from December 10 to 25, 2025, transforming its 1st-floor cosmetics department into a vibrant hub of beauty discovery. This special event aims to help visitors "Find the Self You Want to Be!" by showcasing two captivating makeup themes: 'Natural & Cute' and 'Cool & Elegant.'
kawaii japan fashion h’eres Unveils Luminous New Series at H BEAUTY&YOUTH Pop-Up!
Japanese jewelry brand h'eres announces its second pop-up store at H BEAUTY&YOUTH, featuring the debut of the new SÓL series and pre-sales of latest designs from SPINAL, TOBARI ZOE, and CETACEA series, alongside a limited-edition holiday shopper.
kawaii japan fashion Mynavi TGC 2026 S/S Unveils Star-Studded Lineup: From National Idols to Z-Gen Trendsetters, Tickets Almost Gone!
The 42nd Mynavi Tokyo Girls Collection 2026 SPRING/SUMMER, themed "OUR CANVAS," has announced a dazzling array of additional performers, including beloved talent Anna Murashige, rising actors Shio Nishigaki and Kota Nomura, and influential Z-generation personalities Toa, Morrie & Shooto, and MON7A. With tickets selling fast, the event is set to be a vibrant celebration of Japanese youth culture and fashion.
Fan Culture & Interaction in kawaii Idol Life Curtain Up on ‘Giftina’: Former Takarazuka Stars Bring Backstage ‘Sashiire’ Culture to TikTok Shop
A new live commerce platform, 'Giftina,' is set to redefine fan engagement by channeling the unique Japanese tradition of 'sashiire' (gift-giving to performers) through TikTok Shop. Curated by former Takarazuka Revue members, this initiative offers a heartfelt connection between fans and their 'oshi,' starting with exclusive bath salts.
kawaii japan lab Unveiling Z-Gen’s Heartbeat: Simeji Presents the 2025 Trend Awards
The Simeji presents Z-Gen Trend Awards 2025 reveal the most influential people, items, phrases, and emoticons that defined youth culture. Discover what captured the hearts and minds of Gen Z, from viral dance challenges to 'ugly-cute' characters and nuanced digital communication.
kawaii japan fashion MAISON FLÂNER Debuts “Cute Recovery” Loungewear at Marui City Yokohama
Discover a new dimension of relaxation with MAISON FLÂNER's inaugural pop-up store at Marui City Yokohama, introducing the 2025AW collection and its unique "Cute Recovery" concept from December 4th to 10th.
kawaii japan idol NMB48’s Era of Change: Farewell Documentaries Unveil Emotional Departures and a Bold New Beginning
MUSIC ON! TV (M-ON!) will air two exclusive documentaries in December, capturing the heartfelt graduations of NMB48's leaders, Karin Kojima and Chihiro Kawakami, alongside the exciting genesis of the group's next generation.
kawaii Goods & Daily Items Pinkoi Launches ‘World Designer PET Tape’ Series 2: Unleashing Sticker-Like Creativity for Global Kawaii Fans
Pinkoi, Asia's leading global design e-commerce site, has unveiled the highly anticipated second edition of its 'World Designer PET Tape' series. This collection promises enhanced usability with a new half-cut, sticker-like specification and features 20 fresh designs from 13 acclaimed international designers, perfect for elevating everyday kawaii decorations.
kawaii makeup japan news A’pieu Unveils Sweet Secret for Flawless Skin: Meringue and Pudding Primers Promise Pore-less Perfection
Get ready for ultra-smooth, filter-like skin as A'pieu introduces two delightful cream primers, the "Waterlock Meringue Pore Filter" and "Waterlock Pudding Tone Up Filter," launching nationwide on December 3, 2025.
kawaii makeup japan news to/one Unveils First-Ever Matte Lip for Spring 2026 Collection
Japanese natural & organic makeup brand to/one is launching its "2026 SS Collection," featuring the brand's first-ever matte lipstick and new single eyeshadow shades. This collection, inspired by "Soft Distortion," offers a delicate yet captivating spring aesthetic.
kawaii makeup japan news Unveiling VIRGIN ME Cleansing: Experience a “New Sensation” in Makeup Removal, Infused with Luxurious Doctors Oil
Dr. White Co., Ltd. introduces its innovative VIRGIN ME Cleansing Cream and Oil, featuring the highly acclaimed Doctors Oil for a moisturized, non-drying cleanse. A special 20% off launch campaign is available for a limited time.
kawaii japan character Saitama’s Virtual Ambassador, Kasukabe Tsukushi, Hosts Inaugural Collaboration Cafe!
Experience the unique world of Saitama Virtual Tourism Ambassador, Kasukabe Tsukushi, at the newly launched &greenCAFE collaboration, featuring themed menus, exclusive goods, and an immersive atmosphere.
Kawaii Game Characters HIMEHINA and GiGO Unleash a Feline Fantasy: ‘Mofumofu Cat Days’ Collaboration Event Begins!
Virtual artists HIMEHINA bring cuddly cat-themed prizes, exclusive goods, and delightful drinks to GiGO arcades nationwide, inviting fans into a heartwarming "Mofumofu Cat Days" experience.
Kawaii Game Characters Nijisanji’s Kanae Electrifies Fans with Announcement of 2nd Live and Debut Full Album “Ai”
Virtual liver Kanae is set to enchant audiences with his highly anticipated 2nd Live at Tokyo International Forum Hall A in July 2026, following the release of his first full album, "Ai," in February 2026. The album promises a unique dual-concept musical journey, offering exclusive access to live pre-sale tickets.
Kawaii Game Characters Pictoria’s First-Ever Collaboration Cafe Unveils “PICtoCAFE ~Pop-up! Early Christmas~” Featuring AI VTuber Tsumugi Nen and VTuber Yumemi Yurame
Experience an enchanting early Christmas with Pictoria's inaugural collaboration cafe at OK COFFEE MEGURO, bringing AI VTuber Tsumugi Nen and VTuber Yumemi Yurame to life through unique themed menus and an exclusive in-person meet-and-greet event.
kawaii japan character Iconic Springfield Meets Japanese Style: The Simpsons Balloon Tote Series Launches in Japan
E-COMEGROUP introduces a vibrant new BALLOONTOTE SERIES featuring beloved characters from 'THE SIMPSONS,' blending playful American animation with practical Japanese design for everyday adventures.
Kawaii Game Characters SNS Sensation “Leonard” Transforms into Sweet Treats! Namco Exclusive Prizes Bring Viral Shark to Life
The beloved shapeshifting shark character, Leonard, known for changing forms based on what he eats, is launching a new line of dessert-themed prizes exclusively at Namco amusement facilities and Namco Online Crane from December 24, 2025.
kawaii japan character Snoopy’s Style Evolution: iFace Drops New Muted Color PEANUTS Smartphone Cases
Mobile accessory brand iFace is set to release its fourth wave of popular PEANUTS/Snoopy smartphone cases, featuring new muted color designs that have already sold over 54,000 units. These stylish cases combine classic comic art with contemporary aesthetics, offering both protection and a sophisticated touch for iPhone users.
kawaii Travel & Local in Japan Indulge in Winter’s Sweetest Reunion: Doré’s Peanut-Chocolate Sundae Returns to Hankyu Umeda
Doré brings back its highly acclaimed 'Doré Chocolate Sundae' to Hankyu Umeda, blending rich chocolate soft serve with the exquisite flavor of Yachiyo peanuts for a limited-time dessert experience.
kawaii japan character Live2D Kicks Off “Shape the Future” 20th Anniversary Project, Pioneering New Eras of Digital Expression
Live2D celebrates two decades of innovation with "Shape the Future," a year-long project inviting creators to define the future of animated art. Featuring a theme song by VTuber Chima Machita and a comprehensive research report, this initiative promises a dynamic journey into the evolution of 2D animation.
kawaii japan lab Unlock the Secrets of Manga Storytelling: Wacom Hosts Free Online Seminar with Kyosuke Maruyama
Discover how to transform your creative visions into captivating manga pages, guided by the acclaimed artist behind 'TSUYOSHI,' Kyosuke Maruyama.
Fan Culture & Interaction in kawaii Idol Life Osaka’s Hottest Winter: Idols Take Over TV Osaka for a First-Ever Broadcast Station Festival!
Eight popular idol groups are set to ignite the stage at the inaugural 'Habatake! Idol Fest IN TV Osaka' on January 11, 2026. This unique event, featuring live performances and special collaboration battles, promises to deliver an unforgettable experience right from the TV Osaka headquarters.
kawaii japan idol Idol Worlds Collide: =LOVE and Kento Nakajima Deliver Electrifying ‘Don’t Ever Quit Being an Idol’ Performance on FNS Kayo-sai
=LOVE, the idol group produced by Rino Sashihara, joined forces with Kento Nakajima for a special, one-night-only collaboration on Fuji TV's "2025 FNS Kayo-sai Night 1." Their performance of "Zettai Idol Yamenaide" (Don't Ever Quit Being an Idol) captivated audiences and immediately trended on social media, marking a significant moment in the group's accelerating trajectory.
kawaii japan fashion Korean Fashion Sensation SLOWAND Makes Highly Anticipated Japan Debut with Shibuya PARCO Pop-Up!
Discover SLOWAND, the beloved Korean brand known for its timeless comfort, as it launches its first-ever pop-up in Japan at Shibuya PARCO, offering exclusive items, special gifts, and a chance to win a trip to Korea.
Sanrio Dozle Corp. x Hapidanbui: A Kawaii Collaboration Unveils 15 Must-Have Goods!
The popular game commentary group Dozle Corp. teams up with Sanrio's beloved Hapidanbui, releasing an exclusive collection of 15 unique collaboration goods available now online and in select stores.