kawaii japan lifestyle
WHATAWON Kids EXPO: Where Little Dreams Meet Adult Beauty in Osaka
Kawaii Japan Beauty: Cute Cosmetics, New Releases & Where to Buy
kawaii makeup japan news SKINFOOD Unveils 4 Exclusive LINE Gift Sets to Illuminate Winter Skin
Discover SKINFOOD's special winter skincare collection, designed to nourish and revitalize dry skin, available through LINE Gift just in time for the holiday season.
kawaii skincare japan news Kewpie Wellness Unveils Enchanting Christmas Season Limited Edition: The Hyaluronic Acid Anti-Aging 5-Item Set
Discover the "Hyaluronic Acid Anti-Aging 5-Item Set" from Kewpie Wellness, a limited-edition collection designed to bring radiance and deep hydration this festive season, featuring Kewpie's exclusive high-performance hyaluronic acid.
kawaii makeup japan news Lov me Touch Clinches Dual Victories at Rakuten Best Cosme 2025: A Testament to Japanese Skincare Excellence
Discover how Lov me Touch's 'Skin Barrier Nano Milk Rich' and 'Lov me Lips' captured the hearts of Japanese consumers, securing prestigious third-place awards in key categories.
kawaii makeup japan news Actress Rio Uchida Transforms Tokyo Station into a Sanctuary of Skin & Gratitude
Celebrating 25 years of Riceforce, the skincare brand unveiled the 'Thanks Rice' pop-up event at JR Tokyo Station, featuring actress Rio Uchida as a one-day store manager, highlighting the enduring power of Japan's staple grain and the beauty of self-care.
kawaii japan beauty Beauty Unboxed: Japan’s Renowned @cosme STORE Set to Dazzle Nagoya’s mozo Wonder City This December
Japan's leading beauty platform, @cosme, is bringing its beloved 'try and discover' concept to a physical realm with the grand opening of @cosme STORE at mozo Wonder City on December 19, 2025. This highly anticipated launch promises a vibrant new destination for beauty enthusiasts in Nagoya, offering an expansive selection from cult favorites to luxury brands, all within an interactive shopping environment.
kawaii skincare japan news Tiny Tech, Big Win: Re・De Suhada Stick Facial Device Crowned Best New Beauty Gadget of 2025
The ultra-compact Re・De Suhada Stick Facial Device, blending EMS, LED, warmth, and vibration, has earned the top spot in LIPS Best Cosmetics 2025, celebrating its innovative approach to accessible beauty.
kawaii skincare japan news Lypo-C SKINBEAUTY First Glow Essence Garners 16 Top Beauty Awards in Just Two Months
Japanese skincare sensation Lypo-C SKINBEAUTY's First Glow Essence has rapidly achieved critical acclaim, securing 16 'Best Cosmetics' awards from leading domestic beauty magazines within two months of its October 2025 launch. This remarkable achievement highlights the product's innovative 'pure Vitamin C' formulation and its commitment to delivering tangible results, building on the legacy of the popular Lypo-C inner care brand.
kawaii skincare japan news RICE UP SKIN: The Fermented Rice Skincare Line Praised by “LDK the Beauty” Now Available for Free Samples at @cosme OSAKA
Discover RICE UP SKIN, the innovative first-aging care series from Real Co., Ltd., celebrated by "LDK the Beauty" and now offering complimentary samples at @cosme OSAKA's popular vending machines. Experience the power of fermented rice for radiant skin.
kawaii skincare japan news Winter Skin Salvation: SKINFONIA and Omotesando Wiz Clinic Unveil ‘Silky Smooth Skin Plan’
Discover how SKINFONIA and Omotesando Wiz Clinic are revolutionizing winter skincare with their limited-time 'Silky Smooth Skin Plan,' blending medical treatments with advanced skincare to combat dryness and promote 'skin nurturing' for a radiant complexion.
kawaii skincare japan news Beyond UV Protection: Sekkisei BLUE Unveils a ‘Pre-emptive Care’ Serum for Radiant Skin
KOSÉ introduces the Sekkisei BLUE Dewy Fresh Day Serum, a revolutionary daytime beauty serum that shifts the focus of UV care to 'pre-emptive care,' safeguarding skin against daily environmental damage for a luminous, hydrated glow.
kawaii japan beauty Sparkling Lips for the Holidays: tilnus Unveils Warming Plumper with NiziU’s Festive New Visual!
Japan-Korea joint cosmetic brand 'tilnus' has launched the limited-edition 'Sunlit Pearl Plumper,' a warming lip plumper designed to create plump, pearl-kissed lips for the holidays. Featuring a mild warming sensation and lustrous pearl finish, the product is showcased in a new Christmas-themed visual starring image models NiziU, inviting fans to embrace festive charm.
kawaii makeup japan news tilnus Unveils Dazzling Warm-Sensation Plumper for the Holidays, Featuring NiziU’s Festive New Visuals!
Makeup brand tilnus is set to launch a limited-edition warm-sensation lip plumper that delivers a shimmery, plumped-up look for the holiday season. The release is accompanied by new, Christmas-themed visuals starring the popular idol group NiziU, bringing a touch of festive magic to beauty routines.
kawaii japan beauty Velvet Bunny’s “VIOLET KISS” Eau de Toilette Achieves Dual #1 Status in Japan and Korea, Captivating Hearts with its Unique “Skin Perfume” Concept
Korean vegan fragrance brand Velvet Bunny's "VIOLET KISS" eau de toilette has rapidly ascended to the top of major e-commerce platforms in both Japan and Korea, becoming a sensation known as the "confession-receiving perfume."
kawaii skincare japan news Unlock Your Skin’s Secret Garden: Koei Science Unveils ‘Moist Lamuse Brightening Gel’
Discover the revolutionary all-in-one serum gel, infused with unique lactobacillus-derived 'Lactocard®' for a radiant, hydrated glow, launching December 1, 2025.
kawaii japan beauty Unleash Your Inner Gyaru: Ex-egg Model Momoha Revives Iconic Colored Contacts for the Reiwa Era
Former egg exclusive model Momoha introduces MoMonster, a new colored contact lens brand bringing back the bold 'gyaru' style of Heisei with a modern Reiwa twist, featuring Japan's largest approved DIA and SNS-ready colors.
kawaii makeup japan news te.on Unveils New Botanical Skincare Line: Nature’s Embrace for Radiant Skin
Japanese 100% natural origin cosmetic brand te.on announces the launch of its new skincare line, featuring a Botanical Toner and Oil Cleanse. These products, alongside a refreshed brand identity, will be available for pre-sale from December 4th at 'style table' and 'Ethical&SEA' stores nationwide.
kawaii skincare japan news Unveiling Nature’s Embrace: Japanese Beauty Brand te.on Returns to Osaka
Discover a three-month pop-up at Ethical&SEA+m Umeda Tsutaya Books, offering meticulously crafted, nature-derived skincare for thoughtful gifting and personal wellness.
kawaii makeup japan news Unveil Radiance This Christmas: Stlassh Salon’s Limited-Edition Skincare Coffret Promises Winter Glow
Japan's popular hair removal salon, Stlassh, introduces the "HADATERASU RADIANT COLLECTION 2025," a luxurious skincare set designed to combat winter dryness and deliver a luminous complexion, available for a limited time in December.
kawaii makeup japan news From Online Lessons to Real-World Glamour: Igari Gakuen Members Shine as Beauty Advisors at TOKYO BEAUTY WEEK
Discover how Igari Shinobu's 'Puzzle-Style Igari Gakuen' online salon is revolutionizing beauty education, transforming virtual learners into confident, on-site beauty advisors at a major Tokyo event and setting a new standard for industry talent.
kawaii skincare japan news d’Alba Illuminates Tokyo: “City of Glow” Pop-Up Transforms Omotesando and Harajuku into a Vegan Beauty Wonderland
Premium vegan skincare brand d'Alba is set to enchant Tokyo with its "City of Glow" pop-up event across Omotesando and Harajuku this holiday season. Featuring dazzling illuminations, exclusive product launches, and immersive experiences, the event aims to become a radiant beacon of beauty in the heart of the city, redefining the holiday shopping experience.
kawaii makeup japan news Unveiling the 2025 Best Cosmetics: Japan’s ‘bis’ Magazine Reveals Top Picks by Industry Pros and Idols
Fashion magazine 'bis' announces its highly anticipated 2025 Best Cosmetics list, curated by 11 top hair & makeup artists and 7 'bis' models, including Sato Noa and Komiya Arisa. Discover the year's standout beauty products across 24 categories in the upcoming Winter issue.
kawaii japan beauty OPI Unveils ‘Good Enough to Treat’: A Sweet Escape for Your Fingertips This Holiday Season
OPI is set to enchant the 2025 holiday season with its limited-edition 'Good Enough to Treat' collection, featuring 10 delectable, dessert-inspired shades of Infinite Shine nail lacquer. Get ready to adorn your nails with the magic of sweet treats.
kawaii makeup japan news K-Palette Unveils Limited Edition “Milk Chocolate Brown” Eyebrow Pencil: A Sweet Winter Essential for Effortless Kawaii Brows
Japanese makeup brand K-Palette is set to sweeten up winter makeup routines with its new limited edition "Milk Chocolate Brown" 3-in-1 Eyebrow Pencil, offering a blend of warmth and sophistication for perfectly nuanced brows.
kawaii skincare japan news NALC Unveils Revolutionary Pump-Action Body Scrub Pack: A Game-Changer for Head-to-Toe Radiance
NALC, a leading genderless cosmetics brand, announces the launch of its groundbreaking 'Body Scrub Pack' featuring a unique pump dispenser and natural corn cob scrub for gentle yet effective exfoliation and deep hydration, set to redefine daily body care routines.
kawaii makeup japan news Estée Lauder Unveils ‘Lavender Kiss Collection’ for a Lucky 2025
Estée Lauder introduces its limited-edition “Lavender Kiss Collection” for the 2025 holiday season, inspired by the “flower of good fortune,” the lilac. Featuring global brand ambassador IU, this collection aims to bring happiness for the coming year with exclusive makeup items.
kawaii skincare japan news NALC Redefines Beauty: Genderless Skincare Brand Surpasses 400,000 Sales Milestone
NALC, a pioneering genderless cosmetics brand from Japan, celebrates a remarkable achievement, exceeding 400,000 units sold and championing inclusive beauty for all.
kawaii japan beauty Unveiling Japan’s Top Beauty Icons of 2025: Vogue Beauty Awards in Association with Takashimaya Announce Winners
The 14th Vogue Beauty Awards, in partnership with Takashimaya, has revealed its prestigious list of 2025's best cosmetics, selected by a panel of 19 industry professionals and readers.
kawaii skincare japan news Beyond the Brush: Japan’s CLiONE spa+ Unlocks 8000%+ Crowdfunding Success for Effortless Beauty
Discover the revolutionary EMS-powered beauty brush that transforms hair, scalp, and face care into a simple 'nagara-care' ritual, now available for general purchase.
kawaii makeup japan news Unlock the Secret to 30-Hour Flawless Skin: Maybelline New York’s Cult-Favorite Cream Pact Unveils Two Radiant New Tone-Up Shades
Maybelline New York is expanding its popular SP Stay Cream Pact Foundation line with two new tone-up shades, N01 and C05, launching on January 10, 2026. These additions promise natural brightness and a healthy glow, maintaining the foundation's renowned 30-hour wear and unique 'raw chocolate balm' texture for high coverage without the heavy feel.
kawaii japan beauty Biople FES TOKYO 2025 Unveils Star-Studded Talk Shows & Exclusive Organic Beauty Launches!
Tokyo is set to host the highly anticipated Biople FES 2025, bringing together natural and organic beauty, wellness, and lifestyle brands. Get ready for celebrity talk shows, unique product unveilings, and an immersive online experience.