Yuta Jinguji Ignites Global Stage as AMIRI’s New Ambassador
Japanese music sensation and style icon Yuta Jinguji steps into a groundbreaking role, bridging Tokyo’s vibrant pop culture with L.A.’s luxury fashion scene.
AMIRI, the renowned luxury fashion house, has announced the appointment of Japanese musician Yuta Jinguji as its new global brand ambassador. This significant partnership, unveiled on January 9, 2026, marks a pivotal moment in the intersection of music and high fashion on an international scale.
Jinguji, a highly acclaimed member of the prominent Japanese boy group Number_i, has garnered widespread recognition and achieved numerous records, captivating audiences globally. Beyond his captivating performances, he also contributes creatively as a producer for many of Number_i’s tracks, continuously shaping the group’s evolving sound. His exceptional personal style has also drawn considerable attention from dedicated fans worldwide, establishing a strong and distinctive presence. Known for his sophisticated yet bold approach to fashion, Jinguji’s deep passion for style is evident, and his unique demeanor shines as brightly as his music.
This collaboration inherently resonates with AMIRI’s brand identity, which is built on enduring relationships with musicians and the expressive energy of performance. These elements are intricately woven into Mike Amiri’s design philosophy. The partnership signifies a clear evolution of the AMIRI spirit. Since opening its first flagship store on Rodeo Drive in 2020, AMIRI has steadily expanded its global footprint, establishing street-level stores across Asia, including major Japanese cities like Tokyo, Osaka, and Nagoya.
Yuta Jinguji embodies the modern musician and cultural icon, shaping the dynamic convergence of music, fashion, and global influence. His role as a global brand ambassador epitomizes AMIRI’s vision as a truly international luxury brand, one defined by creative collaboration, the exchange of global perspectives, and the transformative power of personal style.
Mike Amiri, the brand’s founder, expressed his enthusiasm for the collaboration, stating, “Music, performance, and fashion have always been inseparable in AMIRI’s creative world. Musicians are not merely icons, but voices and style innovators shaping generations. We are proud to welcome Yuta Jinguji as our new global brand ambassador, deeply connected through the unifying force of creative expression and shared beliefs. Connecting Hollywood and Japan, and building cultural bridges through creativity, feels like a glimpse into the future.”
Jinguji shared his excitement about the new role, remarking, “Fashion, for me, is a powerful means of communication as a performer, as well as a passion. My style is always an extension of myself, a way to express individuality, creativity, and identity. I am truly looking forward to collaborating with AMIRI, a brand I adore, and with Mike Amiri, a designer I deeply respect, as a global brand ambassador.”
This alliance not only elevates AMIRI’s presence in the global market but also amplifies Yuta Jinguji’s influence as a bridge between Japanese pop culture and the international fashion landscape. It highlights how personal expression through fashion can transcend borders, setting a precedent for future cross-cultural collaborations in the world of luxury.
