Valentine’s Day Transforms: From Gifting to Togetherness
Valentine’s Day in Japan has evolved beyond simply exchanging chocolates. In recent years, it has increasingly become an occasion to share precious moments and delicious treats with family, friends, and colleagues. Embracing this shift, Hotel New Otani Tokyo’s Patisserie SATSUKI is rolling out its ‘Valentine 2026’ collection, featuring an array of sweets designed for both delightful sharing and luxurious self-indulgence. These exquisite creations, available from February 1, 2026 (with some items starting December 1, 2025), promise to add a touch of sweetness to every kind of affection.

“The act of sharing a delicious dessert can create such heartwarming memories,” says a representative from the hotel. “We believe this collection captures the spirit of modern Valentine’s, where connection and shared joy are at the heart of the celebration.”
Share the Love: Delightful Treats for Everyone
For those looking to share a moment of bliss, Patisserie SATSUKI offers three standout sweets perfect for group enjoyment:
Valentine Limited Edition: SATSUKI Chocolate & Cookie

The popular ‘SATSUKI Chocolate & Cookie’ assortment receives a special Valentine’s makeover. Housed in an elegant ‘Otani Blue’ tin, reminiscent of the hotel’s vast Japanese garden and the clear sky, this collection features crisp original cookies and rich chocolates. For Valentine’s, vibrant pink raspberry meringues are added, infusing the treats with a romantic, loving touch. It’s an ideal choice for casually sharing with family or colleagues.
The Ultimate Sharing Experience: Sweets Box

Gather around the table with the ‘Sweets Box,’ a delightful assortment of nine mini versions of Hotel New Otani’s signature creations. This box includes the renowned ‘Super Melon Shortcake,’ crafted with premium musk melon boasting over 14 degrees Brix, and the ‘Tokyo Super Cheesecake,’ featuring aromatic homemade rum raisins. Classic ‘Strawberry Shortcake’ also makes an appearance, making this an ideal gift for a communal Valentine’s celebration.
An Exclusive Indulgence: Cœur Envie (Hotel New Otani Tokyo Exclusive)

A special collaboration with Pierre Hermé Paris, ‘Cœur Envie’ is a visually stunning, heart-shaped dessert available exclusively at Hotel New Otani Tokyo. This creation combines sweet and tart flavors with cassis compote and violet-infused vanilla cream. Lavishly topped with fresh strawberries, raspberries, and blueberries, it’s a perfect choice for sharing an intimate moment with a cherished one.
A Double Delight for Self-Reward
For those seeking a luxurious treat for themselves, the ‘Extra Super Double Shortcake’ offers an unparalleled experience.
The Pinnacle of Shortcakes: Extra Super Double Shortcake

Elevating the hotel’s renowned ‘Super Series,’ the ‘Extra Super Double Shortcake’ is a new masterpiece. This special edition features not one, but two premium fruits: succulent musk melon and exquisite Amaou strawberries. Topping this creation is a delicate elderflower kuzu, enhancing the rich sweetness of the fruits. The sponge cake is made with ‘Genmai eggs’ from chickens fed organic brown rice, while the light, melt-in-your-mouth fresh cream hails from Oomuta, Kyushu. It’s the ultimate double-delicious shortcake, a perfect treat for self-care this winter.
Expressing Gratitude with Elegant Gifts
For thoughtful gifts and expressions of daily appreciation, the collection also includes sophisticated options.
New Otani Carré Chocolat

The ‘New Otani Carré Chocolat’ presents a refined assortment of four distinct chocolates: dark, milk, white, and caramel. Each piece offers a unique flavor and melt-in-your-mouth texture, making this elegant box an ideal gift to convey heartfelt thanks during the Valentine’s season.
Palmier (Amaou)

From Patisserie SATSUKI’s boulangerie comes the charming ‘Palmier (Amaou).’ This heart-shaped croissant dough, kneaded with Amaou sugar and adorned with special chocolate, is both visually appealing and delicious. It offers a delightful balance of the ‘king of strawberries,’ Amaou, and fragrant pastry.
Sales Information
Hotel New Otani (Tokyo) Pan & Cake “Patisserie SATSUKI”『Valentine 2026』
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Period: From February 1, 2026 (Sunday)
- Note: ‘Extra Super Double Shortcake’ and ‘Sweets Box’ are available from December 1, 2025 (Monday).
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Prices (all for takeout):
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‘SATSUKI Chocolate & Cookie’ (S) ¥3,456 (M) ¥6,912 (L) ¥14,040
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‘Sweets Box’ ¥8,100
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‘Cœur Envie’ ¥4,644 (Hotel New Otani Tokyo exclusive)
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‘Extra Super Double Shortcake’ ¥5,616
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‘New Otani Carré Chocolat’ ¥3,240
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‘Palmier (Amaou)’ ¥1,620
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Inquiries: Tel: 03-3221-7252 (Direct line to Patisserie SATSUKI)
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Location: Hotel New Otani, The Main Lobby Floor, 4-1 Kioicho, Chiyoda-ku, Tokyo
For more details, please visit: https://www.newotani.co.jp/tokyo/restaurant/p-satsuki/valentine/
The Future of Kawaii and Shared Experiences
The shift towards ‘sharing’ in Valentine’s Day celebrations, as exemplified by Hotel New Otani Tokyo’s collection, reflects a broader trend in Japanese Kawaii culture. It moves beyond individual consumption to emphasize collective joy and connection. This approach, blending luxury with accessibility for shared moments, will likely continue to shape how Kawaii culture is experienced, fostering deeper bonds and spreading happiness both locally and, eventually, globally.


