kawaii japan lifestyle
Unlock Your Future: SHElikes Launches 2026 New Year Campaign with Comedy Duo Elf
kawaii Lifestyle Trends Unlocking Analog Luxury: Iconic American Stationery Brand BLACKWING Arrives in Japan
Discover how BLACKWING, the legendary pencil brand cherished by creators, is bringing its philosophy of "Slowing Down" to Japan's bustling digital landscape, launching exclusive products this December.
Sanrio Chiiwaka and Sanrio Characters Unite for a “Supermarket” Themed Collection!
Get ready for an adorable shopping spree as popular Japanese character Chiikawa teams up with beloved Sanrio characters for a vibrant new collection, hitting stores on December 12, 2025. This collaboration, themed around a bustling supermarket, promises a delightful array of 25 items, alongside new plushies from the "Kiramekko" brand.
kawaii skincare japan news Lypo-C SKINBEAUTY First Glow Essence Garners 16 Top Beauty Awards in Just Two Months
Japanese skincare sensation Lypo-C SKINBEAUTY's First Glow Essence has rapidly achieved critical acclaim, securing 16 'Best Cosmetics' awards from leading domestic beauty magazines within two months of its October 2025 launch. This remarkable achievement highlights the product's innovative 'pure Vitamin C' formulation and its commitment to delivering tangible results, building on the legacy of the popular Lypo-C inner care brand.
kawaii Travel & Local in Japan BRUNO Unveils 2025 Lifestyle Trends: “P-Kaden,” Self-Care, and Gifting Dominate Consumer Choices
BRUNO's latest rankings reveal how compact, portable, and wellness-focused products are shaping modern living, with innovative appliances and thoughtful gifts leading the way.
kawaii japan lab WIRED Innovation Award 2025 Illuminates Future Visionaries, Crowns Pop Icons Perfume as Final Innovators
The prestigious WIRED Innovation Award 2025, in partnership with Sekisui House, honored 21 groundbreaking individuals and groups, with techno-pop unit Perfume unveiled as the final recipient for their pioneering blend of music and technology.
kawaii Live Shows & Events in Idol Culture Unlocking the ‘Secret ORDER’: Hololive’s ‘Secret Society holoX’ to Release First Album and Host Major Live Concert!
Hololive's enigmatic VTuber group, Secret Society holoX, is set to captivate fans with their highly anticipated 1st Album, "Secret ORDER," releasing on April 8, 2026. This announcement is followed by the reveal of their first-ever real live concert, "Secret Society holoX Live 2026 'First MISSION'," scheduled for April 29, 2026, at Pia Arena MM.
Kawaii Game Characters “Isekai Nonbiri Life” Unites with “FAIRY TAIL” for an Epic Otherworld Sports Festival!
Fans of "Isekai Nonbiri Life" and "FAIRY TAIL" are in for a treat as a new collaboration event kicks off, bringing beloved mages from "Fairy Tail" into a fantastical sports festival. This limited-time event promises character acquisitions, rich rewards, and exclusive in-game items.
Kawaii Manga Characters Step into the Mystical World of xxxHOLiC: CLAMP’s Eerie Elegance Meets British Pub Charm at HUB!
A unique collaboration between the popular manga series 'xxxHOLiC' and British-style pub 'HUB' is set to enchant fans from January 8th to 25th, 2026. Indulge in character-inspired menus, collect exclusive postcards, and grab limited-edition merchandise from AmiAmi.
kawaii Travel & Local in Japan Venchi Unveils First Japan-Exclusive Matcha Gelato, a Fusion of Italian Craft and Kyoto’s Tea Heritage
Venchi, the renowned Italian chocolatier and gelateria, is set to launch its inaugural Japan-exclusive flavor: Matcha. This unique creation, available from December 1, 2025, masterfully blends authentic Italian gelato craftsmanship with the exquisite matcha from Kyoto's historic Ippodo Tea Co., promising a taste experience that bridges two distinct culinary worlds.
Kawaii Game Characters Project SEKAI Shines Bright: New Song “Hanamusubi” and a Star-Gazing Event Unfold!
Immerse yourself in the latest updates for Project SEKAI Colorful Stage! feat. Hatsune Miku, featuring a brand-new track by Kuriyama Yuri, a captivating in-game event, and dazzling character outfits that bring the virtual stage to life.
kawaii Live Shows & Events in Idol Culture “C.H.E.T. Collection” Radio Show Levels Up: VR Idols and Net Creators Take the Airwaves, Blending Music and Art for a Global Audience
"C.H.E.T. Collection," a radio program by CHET Group, is set to launch a revamped version on α-STATION FM-KYOTO starting December 2025, airing every Wednesday at 11:00 PM. This innovative show will be divided into two segments: "V Collection," hosted by the VR idol group Enogu, and "X Creator," led by illustrator Yotta Sun and CHET founder YK. The program aims to spotlight a diverse array of artists, including VTubers, V-Liver, and net creators, fostering new collaborations between music and art. Alongside the broadcasts, listener participation projects, an Amazon Gift Card campaign, and a call for "Utattemita" (cover song) submissions will engage audiences and creators alike, creating a vibrant community around emergent Japanese artistry.
kawaii Food & Dessert News in Japan Matcha Meets Strawberry Bliss: Chaso Moritaen Namba Unveils Luxurious Winter “Chafuternoon Tea”
Chaso Moritaen Namba is launching its exclusive "Winter Chafuternoon Tea ~PREMIUM~" on December 1, 2025, offering a delightful blend of rich matcha and sweet domestic strawberries in a customizable afternoon tea experience.
kawaii Travel & Local in Japan Unveiling Japan’s “JK Trend Award 2025”: High School Girls’ Hottest Obsessions Revealed by Seventeen Magazine
Seventeen magazine announces the "JK Trend Award 2025," showcasing the top fads and fascinations among Japanese high school girls, from nostalgic revivals to cutting-edge digital crazes, offering a vibrant snapshot of youth culture.
kawaii japan fashion Ray BEAMS Ignites Harajuku with a Dazzling Holiday Fashion Extravaganza
Ray BEAMS hosts 'Ray BEAMS HOLIDAY' in Harajuku, featuring exclusive pop-ups from Korean brand MOMENTEL and London's LAUREN PERRIN, alongside a special party with live music from ZOMBIE-CHANG and DJ sets by YonYon, Haruy, and hiroco. This festive event, running from December 19th to 25th, 2025, invites attendees to celebrate personal style with unique fashion, creative workshops, and vibrant musical performances.
kawaii skincare japan news RICE UP SKIN: The Fermented Rice Skincare Line Praised by “LDK the Beauty” Now Available for Free Samples at @cosme OSAKA
Discover RICE UP SKIN, the innovative first-aging care series from Real Co., Ltd., celebrated by "LDK the Beauty" and now offering complimentary samples at @cosme OSAKA's popular vending machines. Experience the power of fermented rice for radiant skin.
kawaii skincare japan news Winter Skin Salvation: SKINFONIA and Omotesando Wiz Clinic Unveil ‘Silky Smooth Skin Plan’
Discover how SKINFONIA and Omotesando Wiz Clinic are revolutionizing winter skincare with their limited-time 'Silky Smooth Skin Plan,' blending medical treatments with advanced skincare to combat dryness and promote 'skin nurturing' for a radiant complexion.
kawaii japan fashion Tokyo and Seoul’s Fashion Crossroads Just Got an Upgrade: Pickyou and Brandazine Unite for Seamless Style Exchange
Influencer-driven platforms Pickyou and Brandazine announce a groundbreaking app integration, allowing Korean fashion trends to flow directly to Japanese users, bridging the style gap between two dynamic capitals.
kawaii japan fashion foufou Unveils Flagship Store in Tokyo’s Sendagaya: A Classical Haven for D2C Fashion Enthusiasts
D2C fashion brand foufou has opened its new flagship store in Sendagaya, Tokyo, offering an immersive classical space with bespoke furnishings and a signature spiral staircase, inviting customers to experience the brand's unique world firsthand.
kawaii skincare japan news Beyond UV Protection: Sekkisei BLUE Unveils a ‘Pre-emptive Care’ Serum for Radiant Skin
KOSÉ introduces the Sekkisei BLUE Dewy Fresh Day Serum, a revolutionary daytime beauty serum that shifts the focus of UV care to 'pre-emptive care,' safeguarding skin against daily environmental damage for a luminous, hydrated glow.
kawaii japan beauty Sparkling Lips for the Holidays: tilnus Unveils Warming Plumper with NiziU’s Festive New Visual!
Japan-Korea joint cosmetic brand 'tilnus' has launched the limited-edition 'Sunlit Pearl Plumper,' a warming lip plumper designed to create plump, pearl-kissed lips for the holidays. Featuring a mild warming sensation and lustrous pearl finish, the product is showcased in a new Christmas-themed visual starring image models NiziU, inviting fans to embrace festive charm.
kawaii makeup japan news tilnus Unveils Dazzling Warm-Sensation Plumper for the Holidays, Featuring NiziU’s Festive New Visuals!
Makeup brand tilnus is set to launch a limited-edition warm-sensation lip plumper that delivers a shimmery, plumped-up look for the holiday season. The release is accompanied by new, Christmas-themed visuals starring the popular idol group NiziU, bringing a touch of festive magic to beauty routines.
kawaii japan lab Global Creatives Reimagine Cities with “Kawaii” Magic in Roblox Metaverse!
The "newgame Creative Verse!" contest, themed "KAWAII x WORLD," brought together 24 creators from nine countries to transform real-world cities into whimsical Roblox metaverse maps. The winning entries, announced on November 30, 2025, showcase a vibrant fusion of global landscapes and Japanese "Kawaii" aesthetics, pushing the boundaries of digital creativity.
kawaii Travel & Local in Japan Influencer Award Japan 2025 Reveals Nominees: Celebrating the ‘Community Era’ of Influence
The Influencer Award Japan (IAJ) 10th edition announces 40 nominees across 8 diverse categories, highlighting a new era where deep community connections define influence. Discover who's shaping the future of digital trends.
kawaii japan beauty Velvet Bunny’s “VIOLET KISS” Eau de Toilette Achieves Dual #1 Status in Japan and Korea, Captivating Hearts with its Unique “Skin Perfume” Concept
Korean vegan fragrance brand Velvet Bunny's "VIOLET KISS" eau de toilette has rapidly ascended to the top of major e-commerce platforms in both Japan and Korea, becoming a sensation known as the "confession-receiving perfume."
kawaii Goods & Daily Items adieu’s “Genki?” Illuminates Kanro Candy’s 70th Anniversary in a Heartwarming Sunset Symphony
Kanro Candy celebrates its 70th anniversary with a special movie featuring adieu (Moka Kamishiraishi) singing "Genki?". Experience the gentle melody and picturesque sunsets that redefine this beloved Japanese candy.
kawaii skincare japan news Unlock Your Skin’s Secret Garden: Koei Science Unveils ‘Moist Lamuse Brightening Gel’
Discover the revolutionary all-in-one serum gel, infused with unique lactobacillus-derived 'Lactocard®' for a radiant, hydrated glow, launching December 1, 2025.
kawaii Goods & Daily Items CAFE OHZAN Unveils Dazzling Christmas Rusk Collection Across Tokyo, Hyogo, and Fukuoka
CAFE OHZAN, renowned for its exquisite croissant rusks, is set to enchant holiday shoppers with a special series of limited-time stores in Tokyo, Hyogo, and Fukuoka, offering an exclusive range of Christmas-themed chocolate rusks and delightful gift sets.
kawaii Goods & Daily Items Disney STEP Takes Top Honors: An Award-Winning Adventure in Wellness
Disney's walking app, "Disney STEP," which combines beloved characters with health-conscious gameplay, has been recognized with the Excellence Award in the Healthcare category at the "App-Liv Best App Award 2025," highlighting its innovative approach to fitness and entertainment.
kawaii Live Shows & Events in Idol Culture Fuyuko Mayuzumi Unleashed: Idolmaster Star Gets “AXGRIT” 1/7 Scale Figure!
The charismatic Fuyuko Mayuzumi from Idolmaster Shiny Colors receives a stunning 1/7 scale figure, featuring an exclusive "AXGRIT" original costume. Pre-orders are now open for this dynamic rendition that blends idol charm with futuristic warrior aesthetics.
kawaii japan lab Unveiling Japan’s Gen Z Obsessions: Trepo’s 2025 Second Half Trend Ranking Reveals the Next Wave of Kawaii Culture
Dive deep into the heart of Japan's youth culture with Trepo's latest trend report. Discover the top influencers, buzzwords, characters, fashion, and lifestyle phenomena shaping Gen Z in the latter half of 2025, offering a vibrant glimpse into the future of Kawaii.