kawaii Goods & Daily Items

Unwrapping the Mystery: Why Japan’s Gen Z Still Loves Lucky Bags

Despite the digital age, a new survey reveals that nearly 70% of Japanese high school students are still captivated by the traditional New Year 'lucky bag' (fukubukuro) phenomenon, drawn by the thrill of the unknown and incredible value.
kawaii Idol News & Announcements in Japan

Experience the Sparkle: ‘Kimi to Idol Precure♪ LIVE2025’ Gets Theatrical Release!

The "Kimi to Idol Precure♪ LIVE2025 You&I=We're IDOL PRECURE" concert, featuring voice actors and theme song artists, is coming to cinemas for a limited time, offering fans a chance to relive the "sparkling, shining" performance on the big screen.
Kawaii Game Characters

Defying Destiny: Piccoma Unveils ‘The Strongest Special Soldier -Restarting from High School-‘ in Exclusive Premiere

Experience a thrilling tale of second chances as Piccoma launches 'The Strongest Special Soldier -Restarting from High School-,' a SMARTOON where a fallen elite soldier rewrites his past to alter a catastrophic future, starting January 4, 2026.
kawaii japan beauty

Unveiling Inner Radiance: Korean Femcare Brand ‘COME INSIDE ME’ Hosts Enchanting Pop-Up in Nagoya, Blending Scent, Color, and Fortune for 2026’s ‘Hinoeuma’ Year

Experience a unique fusion of beauty and destiny as Korean femcare brand COME INSIDE ME brings its inner perfumes to Nagoya NOVA. From January 2nd to 14th, 2026, discover a special pop-up event focusing on 'inner beauty' for the 'Hinoeuma' year, offering scent and color fortune-telling to guide your path to self-enhancement.
kawaii japan lab

Kansai University Unveils “Kandai World” by IC4DESIGN: A Vibrant Tapestry of International Diversity

Kansai University has partnered with world-renowned design studio IC4DESIGN to create a captivating new campus visual, launched on January 3rd. This intricate illustration, dubbed "Kandai World," vividly portrays the university's commitment to international education and multicultural coexistence, blending Osaka's lively spirit with the unique harmony of diverse individuals.
kawaii Live Shows & Events in Idol Culture

Poppin’Party Kicks Off 2026 with ‘Happy BanG Year!!’ Live and Major Announcements!

Japanese girls band Poppin'Party delighted fans with a unique New Year's themed live performance and unveiled exciting new releases and events, promising a vibrant year ahead.
Kawaii Game Characters

JOYFIT24 Unveils “JOY MACHINES” AI Characters, Revolutionizing Fitness with Personalized Guidance

JOYFIT24 launches "JOY MACHINES," a new series of AI characters designed to transform the fitness experience through personalized guidance and motivation. This initiative marks the second phase of their industry innovation project, aiming to make training more accessible and enjoyable for everyone.
kawaii Live Shows & Events in Idol Culture

VTuber Sensation Tokoyami Towa Unveils Anime Tie-up Single “Shirube” This March!

Hololive's beloved VTuber, Tokoyami Towa, is set to release her highly anticipated nationwide single CD, "Shirube," on March 25, 2026. This exciting release includes the opening theme for the upcoming TV anime "The Skillful Poor Guy Who Was Kicked Out of the Hero's Party," marking a significant crossover for the virtual idol.
kawaii Goods & Daily Items

CASEKOO’s “MagicStand Pro” iPhone Case Elevates Your New Year, Blending Style and Unmatched Functionality

Embrace the new year with sophistication and innovation. CASEKOO, an 8-year Amazon bestseller in iPhone accessories, introduces its "MagicStand Pro" series, featuring an industry-first 360° rotating stand and powerful 18N magnetic force, now available at a special Amazon New Year's Sale. Discover the pristine elegance of the "Nuance White" model, designed to redefine your smartphone experience.
kawaii japan character

SEVENTEEN’s ‘MINITEEN’ Characters Unveil Second Wave of Official Merchandise

The second collection of 'MINITEEN OFFICIAL LICENSE MERCH,' featuring SEVENTEEN's beloved characters, is now available for pre-sale on HMV&BOOKS ONLINE. Fans can explore a new lineup of charming items designed by the members, offering fresh ways to celebrate their unique personalities and the vibrant MINITEEN world.
Fan Culture & Interaction in kawaii Idol Life

Virtual Lifelines: VIC Secures ¥250M to Rebuild the VTuber Industry

As the VTuber industry faces unprecedented challenges, VIC Co., Ltd. has announced a significant funding round, bringing its total to ¥250 million. This investment aims to transform their 1on1 call app, 'BackStage,' into a vital support system for virtual talents, agencies, and staff, offering a new beginning for those impacted by industry shifts.
kawaii japan character

Dive into the Labyrinth: Movie ‘Labyrinth Shiori’ Unveils Adorable Deformed Plushie Prizes!

System Service announces the release of charming 'Labyrinth Shiori' character plushies as exclusive amusement prizes, bringing the beloved film's magic into arcades nationwide starting January 2026.
Kawaii Game Characters

YouTube Sensations “Puchi Hina Friends” Transform into Village Vanguard Staff for Exclusive Kawaii Collaboration!

Celebrating a decade of content creation, the popular YouTube channel "Puchi Hina Friends" announces a special collaboration with Village Vanguard. Fans can look forward to exclusive merchandise featuring brand-new illustrations by Natori Nato, depicting the characters as unique Village Vanguard staff members. A special lottery offers signed POPs for those who spend over 5,500 yen.
kawaii japan character

SEVENTEEN’s Beloved ‘MINITEEN’ Characters Arrive in Japan with Exclusive Pop-Up Stores!

Fans of K-Pop sensation SEVENTEEN can rejoice as their beloved 'MINITEEN' characters launch official merchandise pop-up stores at Daimaru Tokyo and Daimaru Umeda, offering exclusive items designed by the members themselves.
kawaii japan fashion

LOVEBOAT Sails Back into Style with a Must-Have Knapsack!

The iconic Japanese brand LOVEBOAT, a symbol of early 2000s Shibuya Gyaru culture, has unveiled a versatile new knapsack, blending nostalgic charm with modern utility. This release caters to the surging Y2K fashion trend, offering a lightweight and stylish accessory for everyday use.
kawaii skincare japan news

ASHADA Unveils Advanced Eyelash Serum: The Secret to Naturally Fuller, Healthier Lashes

株式会社RAVIPA's ASHADA series introduces a new eyelash serum, launched on January 3, 2026. This serum combines Capixyl and Widelash with three types of hyaluronic acid, ceramides, and damage care components to nourish and protect lashes, promoting a healthy, firm, and glossy appearance. Its 9-free formulation and 2-way applicator are designed for gentle, effective daily care.
kawaii japan lifestyle

Winter Wonderland for Gamers: Bauhutte’s Amazon New Year’s Sale Transforms Your Setup with Cozy Tech

Bauhutte is bringing ultimate warmth and comfort to gamers with its Amazon Smile Sale, offering up to 30% off over 170 items. Dive into the world of gaming kotatsu, 'Damegi' wearable blankets, and stylish white furniture designed for immersive play from January 3rd to 7th, 2026.
kawaii makeup japan news

Embrace the Lunar Glow: uka Unveils Limited Edition Full Moon Nail Colors

Discover uka's new Moon study 3/Jan and Moon Shine top coat, inspired by the enchanting "Wolf Moon" and the nurturing energy of Cancer, launching January 3rd to bring celestial beauty to your fingertips.
kawaii skincare japan news

Unlock Radiant Beauty: ASHADA Skincare & ZUKACHIN Supplements Offer Up to 20% Off at Amazon’s First Smile SALE of 2026!

Discover the secret to youthful skin and holistic wellness as Japan's ASHADA skincare series and ZUKACHIN supplements become available at special discounted prices during Amazon's inaugural Smile SALE of 2026. This limited-time event, running from January 3rd to 7th, offers a chance to experience advanced Japanese beauty innovations.
kawaii haircare japan news

Unlock Your Hair’s Potential: Hairmore Series Kicks Off 2026 with Up to 20% Off at Amazon Smile Sale!

The Hairmore series, renowned for its scalp care solutions, is offering up to 20% off during the first Amazon Smile Sale of 2026. From January 3rd to January 7th, discover special prices on medicated scalp essence, scalp shampoo, and gel shampoo designed to address common female hair concerns like thinning, volume loss, and post-partum hair changes.
kawaii japan lifestyle

Unlock Your 2026 Destiny: Love Me Do’s Numerology Ranking Reveals Your Fate!

Japan's sensational fortune teller, Love Me Do, has unveiled his highly anticipated 2026 Fortune Ranking. Discover your position out of 81 through numerology and delve into what the year holds for you.
kawaii japan lifestyle

Lady Gaga Ignites Japan with FEELCYCLE Comeback for ‘The MAYHEM Ball’ Tour

FEELCYCLE brings back its iconic Lady Gaga collaboration, enhanced with new music, to celebrate her highly anticipated 'The MAYHEM Ball' Japan tour. Fans can experience an exclusive program and win official merchandise in a limited-time event.
kawaii japan lab

The Future is Now: Unpacking 2026’s Anime Industry Shifts

An in-depth look at the Anime Data Insight Lab's 2026 forecast, revealing how data and market insights are reshaping the anime landscape, from discussion-driven narratives to the rise of remakes and a shift in content consumption.
kawaii japan lifestyle

Unlock Your Future: SHElikes Launches 2026 New Year Campaign with Comedy Duo Elf

SHE Inc., the operator of the women's career school SHElikes, is partnering with popular Japanese comedy duo Elf for a special 2026 New Year Campaign. Participants in free trial lessons stand a chance to win a luxurious Hawaii trip or a brand new MacBook Pro, encouraging women to embark on new career challenges.
kawaii japan character

Nijisanji Rings in 2026 with Fresh Voices & Visuals!

Nijisanji is set to launch its 'Happy New Year Voice,' 'Ouen Voice' (Support Voice), and exclusive 'Voice Visual Cards' starting January 9, 2026. Fans can enjoy festive greetings and uplifting messages from a wide array of Nijisanji and NIJISANJI EN VTubers, with special wallpapers included in voice pack purchases. The limited-time sale runs until January 31, 2026, offering unique digital content and physical collectibles to kick off the new year.
Kawaii Game Characters

Genshin Impact and Meiji Launch “Winter Warmth ~Reward from the Moon~” Collaboration at Lawson Stores!

Popular open-world RPG Genshin Impact partners with confectionery giant Meiji for a special winter campaign at Lawson, offering exclusive merchandise, themed snacks, and in-game rewards from January 20, 2026.
kawaii Travel & Local in Japan

Journey Back to Showa Saga: A Manga Artist’s Nostalgic Watercolor Exhibition Unveils Lost Landscapes

Step into a vibrant past as popular manga artist Muneyoshi Tanaka presents 'Those Days,' a captivating watercolor exhibition at Saga Tamaya, bringing to life the charming 'Showa Retro' scenes of his hometown from January 3-7, 2026.
Kawaii Game Characters

Genshin Impact’s “Luna IV” Celebrates Release with “Tsuki no Arikasa e” Offline Event Across Japan!

HoYoverse invites Travelers to a grand celebration for the "Luna IV" release of Genshin Impact, featuring unique exhibitions, exclusive merchandise, and interactive experiences in Tokyo, Chiba, and Aichi.
kawaii japan character

Number One Sentai Gojūger Showdown: The Final Battle Ignites at Theater G-Rosso!

The beloved "Number One Sentai Gojūger" series is set to unleash its climactic 4th stage show, "This is the Final Battle! Final Number One Battle! Ready, Go!", at Tokyo Dome City's Theater G-Rosso. Prepare for an electrifying original story, featuring the highly anticipated debut of Mashiro Kumade and the fierce return of Fire Candle. Don't miss this ultimate showdown and a special character song live concert!
kawaii japan lab

Awaken Your Senses: mui Lab Unveils ‘Spatial AI’ for a Serene Sleep Revolution at CES 2026

Experience wellbeing like never before with the 'mui Calm Sleep Platform' and the second-generation mui Board, offering a phone-free, wearable-free path to restful nights.
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