Sanrio

Magical Girls Meet Sanrio: ‘Gothic wa Mahou Otome’ Unveils Kawaii-Filled Collaboration Event!

Dive into a whimsical world as the popular shooter RPG 'Gothic wa Mahou Otome' teams up with Sanrio Characters for "Dream Bridge," featuring exclusive designs, login bonuses, and exciting prize campaigns starting January 13th.
kawaii haircare japan news

L’Oréal Paris Unleashes “Cherry Wood” Hair Oil Nationwide: A Beloved Amazon Exclusive Now Ready to Dazzle All

The highly anticipated L'Oréal Paris Extraordinary Oil Cherry Wood, previously an Amazon-exclusive sensation, is set for a limited nationwide release starting January 16, 2026, bringing its unique, seductive fragrance and luxurious shine to beauty enthusiasts across Japan.
kawaii Goods & Daily Items

“E-Ranker Becomes S-Class Awakener” Storms Piccoma: A New Hero Rises!

Dive into the thrilling world of "E Rank no Ore ga S Kyū Inō Kakuseisha ni Natta Ken," a new SMARTOON®︎ exclusively launched on Piccoma. Follow Honmiya Chikage's electrifying journey from an ordinary E-rank student to an S-class powerhouse in a world where everyone awakens supernatural abilities.
kawaii Goods & Daily Items

Elecom Unveils the Ultimate Cable-Free Power Solution: A Retractable Mobile Battery That Snaps Back into Style

Elecom's new 10,000mAh, 35W mobile battery features an integrated, retractable USB Type-C cable, offering unparalleled convenience and powerful charging for smartphones, tablets, and even laptops, all while embracing eco-friendly design.
Kawaii Game Characters

Digital Duel: Weiss Schwarz Online Arrives on Nintendo Switch & Steam!

Bushiroad unveils a wave of new titles and celebrates 18 years of the popular card game with major digital game and event announcements, promising an exciting future for fans worldwide.
kawaii japan lab

Unlocking Japan’s Ancient Secret: Kori-Tofu’s Hidden Power to Combat Obesity and Fatty Liver Disease

A groundbreaking study from Shinshu University and Asahi Matsu Foods reveals that Kori-tofu protein and its resistant protein can prevent weight gain and fatty liver by enhancing GLP-1 production in the gut. This research highlights Kori-tofu's potential as a natural defense against lifestyle diseases, spotlighting a traditional Japanese food's modern health benefits.
Kawaii Game Characters

Unveiling the Future of Weiss Schwarz Rose: New Booster Packs and Epic Tournaments Take Center Stage!

Bushiroad's Weiss Schwarz Rose division revealed an exciting lineup for 2026, including new booster packs featuring popular visual novel titles 'Navel' and 'Purple software,' alongside details for the BCF2026 tournament series and exclusive Card Game Festival PR cards.
kawaii japan fashion

Sweet Ribbon Motifs Take Center Stage: LOVE BY e.m. Unveils Limited-Time POP UP at e.m. Umeda

Discover the latest 'LOVE' creations, including intricate lace-up designs and a new 3-ribbon armor ring, bringing a touch of refined 'kawaii' to Osaka.
Kawaii Anime Characters

BanG Dream! Project Unveils Exciting Anime Future with New TV Series and Feature Film

Bushiroad announces the upcoming TV anime "BanG Dream! Yumemita" set for summer 2026 and the highly anticipated feature film "BanG Dream! Ave Mujica prima aurora" slated for fall 2026, promising fresh narratives for fans worldwide.
kawaii japan idol

New Rhythms Emerge: “BanG Dream! Our Notes” Mobile Game Set for 2026 Launch with Fresh Bands!

The "BanG Dream!" project is expanding its musical universe with the announcement of a new mobile game, "BanG Dream! Our Notes," slated for release in 2026. This eagerly awaited title will introduce two new bands, millsage and 一家Dumb Rock!, alongside fan favorites MyGO!!!!!, Ave Mujica, and 夢限大みゅーたいぷ, promising fresh narratives and melodies for fans worldwide.
Kawaii Game Characters

Cardfight!! Vanguard Celebrates 15 Years with Explosive Announcements: MAPPA PV, Roselia Theme, and Epic Collaborations!

Bushiroad has unveiled a dazzling lineup for Cardfight!! Vanguard's 15th anniversary, featuring a stunning PV by animation studio MAPPA, a theme song by Roselia, new starter decks, and exciting collaborations with "Like a Dragon" and "Inazuma Eleven."
kawaii Live Shows & Events in Idol Culture

Blackstar -Theater Starless- Electrifies Yokohama Stage, Unveiling 6th Anniversary Album “Ashes & Roses”

The 'BLACK LIVE -Show of Starless-' event captivated audiences in Yokohama, showcasing the vibrant world of 'Blackstar -Theater Starless-'. This report details the electrifying performances and announces the highly anticipated 6th Anniversary Album, offering a glimpse into the future of character-driven live entertainment.
kawaii japan idol

ENHYPEN Ignites Global Airwaves with ‘DARK MOON’ Anime Album, Featuring Brand New Japanese Version

Dive into the world of 'DARK MOON -黒の月: 月の祭壇-' as global group ENHYPEN releases its anime compilation album, "DARK MOON: THE BLOOD ALTAR," worldwide, complete with a newly crafted Japanese opening theme.
Kawaii Manga Characters

ENHYPEN’s “DARK MOON: THE BLOOD ALTAR” Anime Compilation Album Drops, Igniting Global Fandom

The highly anticipated anime compilation album for the hit webtoon adaptation, featuring three powerful theme songs by K-pop sensation ENHYPEN, is now available for streaming worldwide.
Fan Culture & Interaction in kawaii Idol Life

MORE STAR Unveils Electrifying ‘HUG!’ Music Video, Igniting the Next Wave of Kawaii Idol Culture

KAWAII LAB.'s newest sensation, MORE STAR, has dropped the vibrant music video for their rhythm-game inspired track 'HUG!'. Discover how this nine-member group is embracing their 'WITH KAWAII' concept and spreading joy with their debut single.
Pokemon

Kis-My-Ft2’s Toshiya Miyata Joins Pokémon UNITE Asia Champions League 2026 as Official Support Leader!

Japanese idol Toshiya Miyata of Kis-My-Ft2, a passionate Pokémon UNITE player, steps into the role of official support leader for the expanded international 'PUACL 2026' tournament, igniting excitement for the ultimate Asian championship.
kawaii japan lifestyle

From Historic Japanese Manor to Your Palate: A Lucky Duck Sweet Takes Flight

Celebrating its first anniversary since renovation, the venerable Yanagawa Domain Lord Tachibana Residence Ohana introduces 'Kamonaka,' an original monaka confection inspired by the Tachibana family's cherished wild ducks, crafted in collaboration with renowned wagashi maker Kinose.
kawaii japan idol

Nagoya Launches Nationwide Hunt for Next-Gen Idols: The “NAGOYA ENTERTAINMENT NEXT STAR AUDITION” Kicks Off

The "NAGOYA ENTERTAINMENT NEXT STAR AUDITION" has officially begun, aiming to discover and nurture future stars from Nagoya. This groundbreaking project, building on 15 years of entertainment heritage, focuses on long-term development, offering a unique pathway for aspiring talent to achieve major debut status.
kawaii Travel & Local in Japan

Tokyo’s Elite Dancers Ignite Kumamoto: Exclusive Workshops with ASUPI & Leo (RHT.) Mark a New Era for Dance in Kyushu!

Experience world-class talent as celebrated Tokyo dancers ASUPI and Leo (RHT.) bring their dynamic energy to Kumamoto for an exclusive workshop event on January 24th, celebrating the double grand opening of BUZZ Kumamoto and Dot color Dance studio. Limited to just 15 participants per class, this is a rare chance for dancers of all levels to learn from global stars.
Kawaii Anime Characters

The Mystery Unfolds in Melody: ‘Meitantei Precure!’ Theme Song Single Set for March Release

Get ready to solve mysteries with music! The highly anticipated 'Meitantei Precure!' anime announces its theme song single, set to release on March 25, 2026. Featuring beloved Precure vocalist Ami Ishii for the opening, and a dynamic duo of Akane Kumada and debut singer Yuuka Masui for the ending, this single promises a thrilling auditory adventure for fans worldwide.
kawaii Goods & Daily Items

Experience Taiwan’s Hottest Trends in Tokyo: “Ni Hao Taiwan” Event at Yurakucho Marui!

Discover the vibrant trends of Taiwan right in Tokyo! Yurakucho Marui hosts "Ni Hao Taiwan" from January 14-26, 2026, featuring four unique Taiwanese brands offering fashion, gourmet, and lifestyle goods, bringing a slice of the island's culture to Japan.
kawaii japan idol

Virtual Idols FouRTe Project Unleash Ingenious New Single, “Edison’s Castella”

Virtual idol sensation FouRTe Project is set to release their 2nd single, "Edison's Castella," on January 1, 2026, a unique blend of classical and pop that will serve as the January opening theme for Japan's "Buzz Rhythm 02."
kawaii haircare japan news

&honey Unveils Elite Salon-Exclusive Line: The Sweet Evolution of Japanese Haircare

After selling over 100 million units, the beloved Japanese brand &honey elevates its honey-infused magic with a new professional-grade repair system. "&honey Professional" is a salon-exclusive line launching on January 20, 2026, featuring advanced "iPS Honey Beauty" technology for intensive damage repair and luxurious results.
kawaii Goods & Daily Items

Crafting Legacy: Kawai and Haibara Unveil ‘KURABI’ Chopsticks, Blending Tradition with Everyday Elegance

Experience the fusion of traditional Japanese artistry and modern dining with the new 'KURABI x Haibara' chopstick series. This collaboration between Kawai Co., Ltd. and Haibara Co., Ltd. brings centuries-old washi designs to your table, offering a unique blend of beauty, craftsmanship, and meaningful symbolism, perfect for personal use or as a cherished gift.
kawaii japan fashion

Himeji Leather Collection 2026: A Millennium of Craft Unveiled in a Dazzling Fashion Spectacle

The 'Himeji Leather Collection 2026' is set to captivate audiences with a groundbreaking event in Himeji, Japan. This unique stage production will weave together film, drama, and a fashion show to narrate the 1000-year legacy of Himeji Leather. Featuring collaborations with global designers like Michiko Koshino and emerging artisans, the collection aims to transform Himeji from a traditional material supplier into a world-renowned brand, all while championing sustainable practices.
kawaii japan idol

From Dance Floor to Global Stage: Dr.SWAG Launches “Dear.” Label and Music Career, Setting a New Standard for “Neo Dancers”

Japanese dance duo Dr.SWAG, known for choreographing hits like BE:FIRST's 100-million-view TikTok sensation, is revolutionizing the entertainment scene by establishing their new music label "Dear." and making a full-fledged debut as "Neo Dancers." Their journey kicks off with a new single featuring R&B singer Kenya Fujita and a star-studded festival, Dr.FES -2026-, at Toyosu PIT.
Kawaii Manga Characters

Licca-chan’s Retro Party Pop-Up Takes Over Shibuya Hands, Blending Nostalgia with New Trends

Japan's beloved fashion doll, Licca-chan, invites adult fans to a special 'Retro Party' pop-up store at Hands Shibuya, featuring vintage-inspired merchandise, exclusive art, and nostalgic photo opportunities from January 23 to February 22, 2026.
kawaii Idol News & Announcements in Japan

Dive into the World of ‘Himitsu no AiPri’ Episode 91: A Legend Unfolds!

Get ready for the highly anticipated Episode 91, 'Legend Story!!!!', of the popular anime 'Himitsu no AiPri.' Discover the thrilling synopsis and exclusive preview images as the idols prepare for the 5th AiPri Contest and uncover the secrets of AiPriVerse.
Sanrio

Sun-Kissed Chic: GYDA and Hello Kitty Unveil a Playful New Collaboration

Fashion brand GYDA is set to launch an exciting collaboration with the globally adored Hello Kitty, featuring playful designs including a 'tanned' Hello Kitty and signature leopard prints. Pre-orders begin January 9, 2026, offering fans a fresh take on kawaii fashion.
kawaii makeup japan news

Makeup Creator GYUTAE Unveils “Rosé Crystal” Lip Plumper: AGAR ISM’s Latest Collaboration Promises Dazzling Innovation

Japanese beauty brand AGAR ISM partners with top makeup creator GYUTAE to launch a special edition lip plumper, featuring a unique "Rosé Crystal" color and enhanced plumping power, blending advanced skincare with captivating makeup effects.
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