Cute Goods & Daily Items That Spark Joy

Marimo Craft is set to dazzle attendees at 'Bungu Joshi Haku 2025' (Stationery Girls' Expo), Japan's premier stationery event. Featuring the enchanting 'Illusion CLASSROOM' series, adorable 'Animal Stamps,' and fresh additions to the beloved 'Frame & Elements' collection, the brand promises a treasure trove of unique, playful stationery and exclusive novelties for all Kawaii enthusiasts.

Experience the magic of "SUPER ZERO®" yarn as Asano Nenshi opens its new flagship store, "Air Kaol Tokyo Maru," in Tokyo's stylish Minami Aoyama on December 9, 2025, bringing unparalleled absorbency and softness to the heart of the capital.

Kanro Candy celebrates its 70th anniversary with a special movie featuring adieu (Moka Kamishiraishi) singing "Genki?". Experience the gentle melody and picturesque sunsets that redefine this beloved Japanese candy.

CAFE OHZAN, renowned for its exquisite croissant rusks, is set to enchant holiday shoppers with a special series of limited-time stores in Tokyo, Hyogo, and Fukuoka, offering an exclusive range of Christmas-themed chocolate rusks and delightful gift sets.

Disney's walking app, "Disney STEP," which combines beloved characters with health-conscious gameplay, has been recognized with the Excellence Award in the Healthcare category at the "App-Liv Best App Award 2025," highlighting its innovative approach to fitness and entertainment.

Discover the latest empowering and playful slang dominating Japan's gal scene, as the 'egg Popular Word Grand Prix 2025' reveals trends reflecting a 'mind gal' generation.

Discover 'imprint,' a new brand from Japan's century-old Takayama Printing House, which redefines the essence of printing through sensory-rich products. Kicking off with a collaboration with graphic designer Ikki Kobayashi on unique 'Collection Boxes,' the brand aims to leave a lasting mark on daily life, blending tradition with contemporary design.

Discover how mastering everyday Japanese characters can transform your communication and strengthen personal connections in the digital age with Hiroyuki Aoyama's new guide, featuring 8 unique methods and practical examples.

TRAVALO JAPAN is set to launch seven new atomizer products on December 6, 2025, including refreshed classics, vibrant new colors, and convenient gift sets, just in time for Christmas gifting.

Experience the delightful pairing of award-winning bread and specialty coffee at Penguin Bakery Coco's new Hankyu Kawanishi-Noseguchi Station East Exit store, complete with an exclusive opening offer for a taste of Hokkaido.

Four leading Japanese stationery manufacturers—King Jim, Kokuyo, Sun-Star Stationery, and Zebra—collaborate on a unique survey, unveiling the must-have items praised by their own development experts, alongside trending 'oshi-katsu' (fandom activity) and study-boosting tools.

Four leading Japanese stationery manufacturers—KOKUYO, King Jim, Sun-Star Stationery, and ZEBRA—have joined forces to conduct an unprecedented survey. They asked their own product developers to reveal their favorite items from rival companies, alongside essential 'Oshikatsu' (fandom activity) stationery and 'study-boosting' tools. This unique collaboration offers a rare glimpse into the innovative spirit and beloved products that define Japan's stationery culture, just in time for the crucial exam season.

Experience the art of the perfect cafe au lait at AGF Blendy's limited-time pop-up cafe in Tokyo, where you can discover your ideal milk pairing with instant coffee.

Discover cutting-edge electric shavers, hair dryers, and showerheads designed to elevate daily self-care routines at the exclusive 'Touch & Try' event in Tenjin.

Finland's beloved Moomin celebrates its 80th anniversary with a special edition bowl, a heartwarming collaboration between iconic ceramic brand ARABIA and national chocolate maker Fazer, launching December 5, 2025.

A new alliance aims to bring professional salon-quality experiences into daily life, blending nano-bubble innovation with luxury home appliances.

Crafting enthusiasts rejoice! Cohana, the exquisite Japanese handmade tools brand, is re-releasing its cherished Brass Paperweights, now with a new compact size. Discover how these button-motif weights promise to 'grow' more beautiful with every use, becoming treasured companions in your creative journey.