The Allure of Nuipal
The “Nuipal” series, a heartwarming blend of “nuigurumi” (the Japanese word for plushie) and “pal,” embodies a gentle, comforting aesthetic. Each plushie is crafted with a soft, fluffy boa finish for their skin and hair, and features intricately embroidered bangs to ensure their adorable hairstyles remain perfectly in place. This attention to detail ensures they feel as delightful to hold as they are to look at.
Imagine holding these little idols in your palm, feeling the soft texture of their M Fes 2025 stage outfits, a miniature echo of their grand performances. The vibrant colors of their costumes, now rendered in plush form, are designed to bring a touch of that idol magic into everyday life.
Here’s a glimpse of the detailed craftsmanship across the collection:







Product Details
The second wave brings 17 distinct idols to life, each priced at 1,980 yen (tax included). Pre-orders are currently open at various retailers, including Animate, Animate Online, and Movic Online.
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Product Name: Nuipal (17 types in total)
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Price: 1,980 yen each (tax included)
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Size: Approximately 12cm (may vary by character)
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Materials: Polyester, Iron (with ball chain)
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Release Date: Scheduled for around May 29, 2026
“Producers worldwide, it’s time to expand your 315 Production family! These Nuipals are not just merchandise; they’re tiny bundles of idol passion, ready to join your daily adventures.”
For more information and to pre-order, visit:
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Movic’s reservation page: https://www.movic.jp/shop/r/r100144_hy/
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The Idolmaster SideM official website: https://idolmaster-official.jp/sidem
The Future of Kawaii Idol Culture
The continued expansion of character goods like the Nuipal series plays a crucial role in bringing Japan’s vibrant idol culture, especially the nuanced world of male idols, to a global audience. These tangible representations allow fans to feel a deeper connection to their beloved characters, fostering a sense of ownership and community that transcends borders. As The Idolmaster SideM continues to evolve with “315 PASSION CONTENTS,” these charming plushies serve as perfect ambassadors, ensuring the “Kawaii” spirit of Japanese idol culture finds new homes and hearts worldwide.


