A Glimpse into the Collection’s Romantic Allure
The collection showcases a blend of ethereal elegance and casual comfort. Aki Suda, known for her captivating stage presence and rising influence in Japanese pop culture, brings a fresh and youthful energy to SNIDEL’s signature “Street x Formal” concept. Each piece in the “Feeling of Spring” collection is crafted to highlight feminine silhouettes with meticulous detail, a hallmark of the SNIDEL brand.
Among the highlights is a light blue tiered dress (¥19,800), exuding a playful yet sophisticated charm. Another piece that captures the collection’s essence is a mint green off-shoulder long dress (¥24,970), which combines elegance with a fresh, spring-like hue.
For those who prefer a softer touch, a delicate pink fluffy off-shoulder top (¥11,880) paired with a matching skirt (¥9,900) offers a cozy yet chic option. The collection also includes a sophisticated ensemble featuring a gray knit and a blue striped tiered skirt (¥24,970), demonstrating SNIDEL’s ability to infuse classic patterns with contemporary flair.
Casual elegance is redefined with an off-white tweed jacket (¥23,980) and wide pants (¥15,400), creating a versatile look that transitions seamlessly from day to evening. Floral patterns, a quintessential element of spring, appear in a vibrant yellow floral dress (¥26,950), embodying the joyous spirit of the season.
Even hoodies are given a romantic twist, such as a light blue hoodie (¥15,620) layered over a cream lace dress (¥19,800), offering a unique blend of comfort and femininity. The collection rounds out with a sharp navy sailor-collar top (¥14,300) and pleated pants (¥12,980), showcasing a refined, preppy aesthetic.
(All prices include tax.)
Availability and Brand Information
The “Feeling of Spring feat. Aki Suda” collection will be available online from December 17th at 10:00 AM JST on the SNIDEL Official Online Store and USAGI ONLINE. Physical stores across Japan will begin stocking the collection sequentially from mid-December.
Where to Purchase:
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MASH STORE App
SNIDEL, established in 2005, operates under the concept of “Street x Formal,” creating unique styles by merging street culture with elegance. The brand emphasizes intricate details and designs that enhance the natural beauty of women, garnering a global presence with 94 stores worldwide. For more updates, follow SNIDEL on Instagram.
Aki Suda: A Rising Star’s Influence
Aki Suda, born on December 20, 2004, has been a member of the six-member idol group “Cho Tokimeki♡Sendenbu” since 2020. She has rapidly gained attention as one of the most adorable idols of the Reiwa era. Her group’s hit song “Saikyu ni Kawaii no!” (The Cutest!) in 2024 and “Cho Saikyo” (Super Strong), which surpassed 2.5 billion views on TikTok in 2025, have solidified her popularity, particularly among younger audiences. With a new album set for release on March 4, 2026, her star continues to rise. Beyond her idol activities, Suda has expanded her reach into drama, film, and modeling, showcasing her diverse talents.
This collaboration with Aki Suda is a testament to SNIDEL’s finger on the pulse of contemporary Japanese youth culture. As Suda’s influence continues to grow, her partnership with SNIDEL is poised to introduce the brand’s romantic and elegant “Kawaii” aesthetic to an even broader global audience, further solidifying Japan’s unique fashion identity on the international stage. Her fans, often referred to as “Sen-den-bu,” are surely eager to see their idol bring this fresh spring vision to life!
