Unveiling the Spring/Summer Trendsetters
The stage is set for a parade of cutting-edge fashion, with a diverse array of brands ready to unveil their latest collections. Yutori Inc., a dynamic street company led by CEO Takanori Kataishi, continues its three-season streak at TGC. This season, Yutori brings three of its popular brands to the runway:
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9090 girl: Known for its “00s Heisei Gyaru Revival” concept, blending nostalgic pop and energetic charm with contemporary trends.
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HTH: A Gen Z favorite, offering casual items with impactful logo designs, vibrant color palettes, and international street-style influences.
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YunG: A new sister brand from Younger Song, making its highly anticipated fashion show debut at TGC. YunG specializes in versatile layered items, effortless tops, and figure-flattering pants.
Other beloved brands gracing the TGC runway include Darich, known for its eccentric fusion of casual, sexy, and feminine styles; moment+, offering accessible, trendy, and versatile basics; and WEGO, with over 180 stores nationwide. Making its first appearance at a Tokyo TGC event is Outfitter lab, a next-generation select shop featuring ten original lines that span from the latest trends to timeless classics.
Riisa Naka’s RE. Takes the Stage for Its First Fashion Show
Actress Riisa Naka, celebrated for her chameleon-like acting and powerful presence, also captivates a vast audience with her authentic social media presence, glimpses into her family life, and unparalleled fashion sense. Her apparel brand, RE., which she operates with her family, is poised to make its highly anticipated debut fashion show at TGC. Celebrating its fifth anniversary last year, RE. is a brand that champions individual expression and freedom. Audiences can expect a truly creative show, bursting with the unique individuality that defines fashionista Riisa Naka.
Riisa Naka shared her excitement, stating, “Five years since starting the brand, RE. has cherished the idea of ‘freely enjoying one’s individuality.’ I am so thrilled to deliver that message on the TGC stage! I will do my best to create a stage that brightens and empowers everyone’s daily lives with RE.’s items and worldview! Please look forward to it!”
ANTEPRIMA, a Milan Collection Veteran, Makes Its TGC Debut
Adding an international flair, ANTEPRIMA makes its first appearance at TGC. Launched in 1993 with the concept of “Smart, Precious with Love,” ANTEPRIMA has been an official participant in the prestigious Milan Collection since 1998. Its signature wirebags, meticulously hand-knitted by skilled artisans, are cherished worldwide as items that blend adult playfulness with exceptional craftsmanship. ANTEPRIMA consistently delivers the joy of wearing luxury in everyday life through its sophisticated and elegant styles, designed to be passed down through generations while looking ahead to evolving society.
Izumi Ogino, ANTEPRIMA’s creative director and the first Japanese woman to officially participate in the Milan Collection, expressed her anticipation for this collaboration: “I am very much looking forward to encountering new energy and sensibility at Tokyo Girls Collection. In a space where generations and expressions naturally intersect, I hope our collaboration with contemporary artists will be received with an open mind, creating new opportunities for dialogue. I want to cherish this encounter itself as a discovery.”
“OUR CANVAS”: A Collaborative Art Piece
The theme for Mynavi TGC 2026 S/S is “OUR CANVAS,” inviting everyone to co-create the ultimate art piece that is TGC. This theme reflects the event’s commitment to fostering creativity and diverse expression, making it a vibrant tapestry of Japanese youth culture and global fashion influences. The event will also feature artist live performances and partner stages, promising a full day of entertainment and inspiration.
For more details, visit the official website: https://tgc.girlswalker.com/26ss/
As TGC continues to evolve, incorporating both established international luxury brands and innovative local labels, it solidifies its role as a vital platform for Japanese fashion to connect with a global audience. The inclusion of brands like RE. and ANTEPRIMA not only enriches the event’s stylistic diversity but also amplifies the unique blend of kawaii charm and sophisticated elegance that defines modern Japanese fashion on the international stage. This convergence of styles and generations at TGC will surely paint a vivid picture of the future of Kawaii culture, inspiring fashion enthusiasts worldwide.
