Dive into Delight! SWIMMER Teams Up with Yoshitoku for a Retro Plush Mini Collection

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Dive into Delight! SWIMMER Teams Up with Yoshitoku for a Retro Plush Mini Collection

Iconic Japanese Brands Unveil Adorable Collaboration, Infusing “Kawaii” into Every Stitch.

Japan’s beloved whimsical brand, SWIMMER, known for its enchanting animal and sweets-themed general goods, has joined forces with the venerable doll manufacturer Yoshitoku to launch the “SWIMMER x Retro Plush Collection mini.” This delightful collaboration, which debuted on February 11, 2026, is now available at Yoshitoku stores and its official online shop, inviting fans to embrace a wave of nostalgic charm.

SWIMMER x Yoshitoku Retro Plush Collection mini

The collection features three distinct plush characters—Q-Pippi, Creamy Neko, and Candy—each lovingly adorned in signature SWIMMER-designed outfits. Priced at 5,500 yen (tax included) per set, these plushies come complete with their own charming pouches, embodying the essence of “cuteness packed in a tiny bundle.” These miniature treasures promise to bring a soft, whimsical touch to any collection.

Product Lineup:

  • Product Name: SWIMMER×Retro mini

  • Price: 5,500 yen each (tax included)

  • Varieties: 3 types (Q-Pippi, Creamy Neko, Candy)

  • Release Date: From February 11, 2026

This special partnership brings together two significant names in Japanese culture. Yoshitoku, a Tokyo-based doll manufacturer with over 300 years of history, is celebrating its 70th anniversary in the plush toy business in 2026. Known for delivering timeless, standard items, Yoshitoku’s legacy in craftsmanship provides a perfect canvas for SWIMMER’s vibrant aesthetic.

SWIMMER, first launched in 1987, captivated a wide audience for nearly three decades with its adorable designs featuring animals and sweets across various goods, from clothing to stationery. After a brief hiatus in 2018, the brand made a triumphant return in 2020 under new management by Patty’s Co., Ltd., continuing to charm both long-time devotees and new fans alike. The licensing for SWIMMER is handled by IP4 Corporation.

“The collaboration with Yoshitoku’s Retro Plush Collection mini perfectly encapsulates the enduring appeal of SWIMMER’s unique world,” shared a representative close to the brand. “It’s truly a celebration of ‘kawaii’ that spans generations, bringing joy to everyone who holds these precious items.”

Fans eager to get their hands on these exclusive plushies can find them at Yoshitoku stores and through their official online shop. Given the anticipated demand, early purchase is recommended.

For more details and to explore the collection, visit the official product page:
SWIMMER×Retro mini Product Page

Further information about the brands can be found at:

This collaboration is a testament to the timeless allure of Japanese kawaii culture, demonstrating how heritage brands can beautifully intertwine with contemporary design. As these charming “mini” plushies find their way into homes worldwide, they will surely delight collectors and introduce the unique blend of retro and modern Japanese cuteness to an even broader global audience, further solidifying kawaii’s place in international lifestyle trends.

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