Bare-Faced Beauty Meets Powerful Protection: Club Cosmetics Makes Its Beloved UV Powder a Permanent Essential

Bare-Faced Beauty Meets Powerful Protection: Club Cosmetics Makes Its Beloved UV Powder a Permanent Essential

The cult-favorite “Suppin Powder UV” returns to keep your skin radiant and shielded, year-round.

Osaka-based Club Cosmetics is thrilled to announce the permanent release of its highly anticipated “Club Suppin Powder UV.” Following an overwhelming demand after its limited launch in spring 2025, this innovative UV-cut face powder, part of a series that has shipped over 20 million units since 2015, is set to become a staple in beauty routines from February 23, 2026. This move reflects a growing desire for effortless, skin-friendly protection that seamlessly blends into daily life.

The “Suppin Powder” series, whose name “Suppin” (素っぴん) refers to a natural, bare-faced look, has long been cherished for enhancing natural beauty. When the call for UV protection grew louder, Club Cosmetics responded with a limited-edition UV-cut version that quickly sold out. Its success underscored a clear market need for a product that combines the series’ gentle touch with robust sun defense. Now, it’s here to stay, offering a skincare-like experience that protects and perfects.

Unveiling the Permanent “Club Suppin Powder UV”

The “Club Suppin Powder UV” (26g, 2,200 yen including tax), infused with a refreshing Citrus Mix Tea scent, is more than just a powder; it’s a skin-loving shield designed for daily use. It will be available across drugstores, variety shops, mass retailers, and online platforms like Amazon.

Key Features for Radiant, Protected Skin

This powerful yet gentle face powder is formulated to be kind to sensitive skin and can be easily removed with a regular face wash. It works to correct the appearance of pores and uneven skin tone, leaving a silky-smooth finish.

• Exceptional UV Defense: With SPF50+ PA++++, it provides robust protection against harmful UV rays, ensuring your skin remains shielded throughout the day without feeling heavy.
  

• Shine Control and Smoothness: The powder effectively absorbs excess sebum, keeping your skin matte and smooth for extended periods. This action also helps prevent makeup breakdown and dullness caused by oil.

• Visibly Beautiful Skin: High-transparency powder with a soft-focus effect works like a gentle filter, naturally blurring the look of uneven skin tone and pores for a flawless finish.

• Hydrating Formula: Enriched with moisturizing ingredients like three types of human-type ceramides (NP, NG, AP), sodium hyaluronate, soluble collagen, lactic acid bacteria, chamomile flower extract, amino acid-based oil, and Damascus rose flower extract, it helps maintain skin’s moisture barrier.
  

• Environmental Protection: Containing special filter components, this powder acts as a protective veil against atmospheric particulate matter such as tobacco smoke, dust, and PM2.5, making it an ideal choice for urban dwellers.
  

Versatile Applications for Everyday Life

The “Club Suppin Powder UV” is designed for ultimate convenience, fitting seamlessly into various aspects of your daily routine:

• Makeup Finish & Touch-ups: Apply as the final step in your base makeup for a smooth, matte look, or use it throughout the day to refresh your complexion and cover imperfections.

• Bangs Refresh: A quick dust can prevent stickiness and keep your bangs looking fresh.

• Body Sunscreen Companion: Its clear color makes it perfect for alleviating stickiness from body sunscreens, leaving skin feeling comfortable.

Embracing the “Suppin” Philosophy

The “Club Suppin Series” is built on the philosophy of enhancing natural beauty, offering products that can be used 24 hours a day with a skincare mindset. It’s about more than just looking good; it’s about feeling confident and positive in your own skin, whether you’re wearing makeup or going bare. As one enthusiast might say, “It’s like giving your skin a gentle hug while still getting all the protection you need!”

This permanent addition to the Suppin series caters to the modern beauty landscape, where transparency, skin health, and effective protection are paramount. It empowers individuals to embrace their natural beauty while confidently facing the elements.

For more information on the Club Suppin Series, visit:

• Official Brand Site: <https://www.clubcosmetics.co.jp/club_suppin/>

• Instagram: <https://www.instagram.com/club_suppin/>

• X: <https://x.com/clubcosmetics>

• Company HP: <https://www.clubcosmetics.co.jp>