Event Overview
-
Event Name: wiggle wiggle JAPAN TOUR in SAPPORO
-
Dates: February 21st, 2026 (Saturday) – March 8th, 2026 (Sunday)
-
Hours: 10:00 AM – 8:00 PM (Following Sapporo PARCO’s business hours)
-
Venue: Sapporo PARCO B2F
-
Address: 3-3 Minami 1-jo Nishi 3-chome, Chuo-ku, Sapporo, Hokkaido
Step into Wiggle’s Market
The Sapporo pop-up is designed around the enchanting theme of “wiggle’s market,” offering a fresh and playful take on the brand’s universe. Visitors will find themselves stepping into a colorful, market-like space, meticulously crafted to evoke a sense of joyous discovery. The atmosphere is designed to be more than just a shopping experience; it’s an interactive journey where every corner invites a snapshot.
The venue’s design incorporates exclusive Sapporo-themed visuals, making it a truly unique and photo-friendly environment. Imagine capturing memories amidst delightful characters and vibrant backdrops – a perfect keepsake from your visit.
A Treasure Trove of Playful Goods
From cozy cushions and whimsical floor mats to stylish bags and charming keyrings, the pop-up showcases a wide array of popular items designed to infuse daily life with a touch of pop. Attendees will also have the unique opportunity to explore and purchase select items from wiggle wiggle’s past collaborations, offering a comprehensive glimpse into the brand’s creative journey and diverse appeal. This collection promises a special “wiggle wiggle-esque market experience” tailored just for Sapporo.
Exclusive Treats and Instagram Fun
To celebrate its Hokkaido debut, wiggle wiggle has prepared a series of special perks for visitors:
-
Visitor Gift: All attendees will receive an original Sapporo pop-up design sticker, while supplies last.

-
Purchase Bonus: Customers spending 6,000 JPY (tax included) or more will receive a limited-edition novelty shopper bag. This exclusive item is available in limited quantities, so be sure to get yours!

-
Instagram Campaign: A special interactive campaign linked with wiggle wiggle’s official Instagram account will be held at the venue, offering even more ways to enjoy your visit. Share your joyful moments and connect with fellow fans!

The Global Rise of Korean Kawaii
Hailing from Seoul, South Korea, wiggle wiggle has quickly become a beloved lifestyle brand, particularly among Gen Z. Its signature vibrant and playful designs adorn a vast range of products, including smartphone accessories, general goods, and fashion items, all aimed at making everyday life more enjoyable.
The brand’s reach extends far beyond Korea, with a growing presence across Asia in countries like China, Thailand, Singapore, Taiwan, and Indonesia. Its first Japanese flagship store, “WIGGLE WIGGLE.ZIP HARAJUKU,” opened in late 2024 in Tokyo’s iconic Harajuku district, has been met with enthusiastic crowds daily, becoming a viral sensation on social media and television for its undeniable “Kawaii!” appeal. This expansion highlights wiggle wiggle’s success in spreading its unique worldview to a broad audience, from dedicated Korean culture enthusiasts to the trend-setting Gen Z.
For more on wiggle wiggle’s delightful offerings, visit their official online store: https://wigglewiggle.jp/
A Bright Future for Playful Lifestyles
The “wiggle wiggle JAPAN TOUR in SAPPORO” is more than just a pop-up; it’s a testament to the brand’s burgeoning influence and its strategic expansion across Japan. By bringing its unique “wiggle’s market” concept to new regions like Hokkaido, wiggle wiggle is not only making its products more accessible but also enriching local cultural landscapes with its signature blend of joy and creativity. This tour signals a bright future for the brand and further solidifies the global appreciation for Korean-inspired kawaii culture, promising even more delightful surprises for fans worldwide.
“It’s truly exciting to see wiggle wiggle’s vibrant energy land in Sapporo,” remarked one eager fan. “Their designs bring such a smile to my face, and I can’t wait to see what unique items they’ll have!”


