“City Hunter” Unveils Exclusive QUO Cards in Heartwarming Collaboration with Kotrio
Fans of the legendary manga series “City Hunter” have cause for excitement as its beloved characters, Ryo Saeba and Kaori Makimura, are once again at the forefront of a unique collaboration. Kotrio, a company dedicated to medical and welfare staffing, has announced the fourth installment of its highly popular “kotrio HERO PROJECT” collaboration, featuring exclusive original QUO cards, clear files, and stickers.
This initiative, which kicked off on April 1, 2025, aims to redefine and celebrate healthcare and welfare professionals as true “heroes” in society. By leveraging the enduring popularity of “City Hunter,” the project seeks to raise awareness about the vital contributions of these workers, who often operate behind the scenes, directly assisting and saving lives. The campaign has already garnered significant attention on social media, resonating deeply with many.
The “kotrio HERO PROJECT” and Japan’s “2025 Problem”
The “kotrio HERO PROJECT” was established in response to Japan’s impending “2025 Problem.” This demographic shift will see approximately one in five Japanese citizens aged 75 or older, leading to a surge in social security costs and a critical shortage of personnel in the care and medical sectors. With over 7.1 million people requiring care as of 2024, and a projected need for 2.72 million care workers by 2040 (a shortfall of about 570,000 from current numbers), the sustainability of high-quality care services and local communities is at risk.
Kotrio views those who dedicate themselves to supporting lives and well-being in these challenging circumstances as genuine “heroes.” The project’s mission is to redefine the societal value of these individuals and communicate their profound impact to a wider audience.
“City Hunter”: A Legacy of Heroes
Celebrating its 40th anniversary of serialization in February 2025, “City Hunter” is a beloved manga that has captivated generations. The dynamic duo of Ryo Saeba, a top-tier “sweeper” (fixer) with a penchant for beautiful women, and his steadfast partner Kaori Makimura, tackle impossible requests from the shadowy corners of Shinjuku. Their unwavering dedication to helping those in dire need echoes the spirit of healthcare professionals who tirelessly support patients and users in their daily struggles.
In this collaboration, characters like Ryo and Kaori are depicted in caregiver uniforms on a special collaboration website, bringing a fresh perspective to nostalgic scenes. The campaign’s powerful tagline, “There are HEROES in this city too,” perfectly merges the original work’s appeal with the project’s noble cause, utilizing the cross-generational love for “City Hunter” to create a unique and impactful approach. Fans of the legendary series will surely appreciate seeing Ryo and Kaori in this new, meaningful light, bringing a touch of their fearless spirit to the real-life heroes who dedicate themselves to helping others.
How to Get Your Hands on Exclusive “City Hunter” Collaboration Items
The fourth and final round of this exciting collaboration campaign launches on February 1, 2026. This time, participants have the chance to win an original QUO card (worth 1,000 yen), clear files, and stickers featuring special illustrations of Ryo Saeba and Kaori Makimura in their medical and welfare uniforms. These QUO cards are a practical token of appreciation, designed to offer a small boost in daily life amidst rising living costs, reminding recipients of the vital project with every use.
Campaign Details:
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Name: Official X Follow & Repost Campaign Round 4
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Application Period: February 1, 2026 (Sunday) – February 28, 2026 (Saturday)
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Platform: X (formerly Twitter)
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Prizes: Original QUO card (1,000 yen), clear file, sticker (random selection)
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Eligibility: Open to everyone, not limited to medical and welfare professionals.
To participate, simply follow the official Kotrio X account and repost the campaign announcement. More details can be found on the collaboration’s special site or Kotrio’s official X account.
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Collaboration Special Site: https://hero.kotrio.co.jp/
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Kotrio Official X (formerly Twitter): https://x.com/kotrio_media
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“City Hunter” 40th Anniversary Special Site: https://cityhunter.jp
This innovative collaboration between a beloved manga and a critical social initiative highlights the power of pop culture to shed light on real-world challenges. By associating the iconic figures of “City Hunter” with Japan’s healthcare and welfare professionals, Kotrio is not only raising awareness for the “2025 Problem” but also fostering a deeper appreciation for the unsung heroes who work tirelessly to support society. Such creative approaches may inspire more individuals to consider careers in these vital fields, ensuring a brighter, more supportive future for Japan.
