ReFa’s Bold Step: Expanding Beauty Horizons in Spring 2026
Beauty enthusiasts rejoice! ReFa, the esteemed beauty brand under MTG Co., Ltd. based in Nagoya, Aichi Prefecture, has announced an exciting expansion of its product lineup, slated for release in Spring 2026. This extensive launch promises to invigorate daily beauty routines with a total of eight new items across three key categories.

The upcoming collection includes five new items dedicated to haircare, one innovative product in the fine bubble category, and two new additions to inner care. This strategic expansion is designed to broaden ReFa’s already diverse portfolio, ensuring more customers discover the delight of enhancing their beauty.
The Essence of ReFa: “VITAL BEAUTY”
ReFa operates under the inspiring theme of “VITAL BEAUTY,” a philosophy that transcends conventional beauty boundaries. The brand is dedicated to proposing new beauty habits that go beyond limitations of time, place, and even gender, constantly seeking new joys in beauty and expanding possibilities for all.
For more information on the brand, visit the official ReFa website: http://www.refa.net/
MTG Co., Ltd.: Pioneering “VITAL LIFE”
MTG Co., Ltd., the parent company of ReFa, champions the business vision of “VITAL LIFE.” This commitment drives the development of brands, products, and services across the HEALTH, BEAUTY, and HYGIENE domains, all with the goal of enabling people worldwide to lead healthy, beautiful, and vibrant lives.
Anticipating the Future of Beauty
This significant product launch from ReFa in Spring 2026 is poised to make a substantial impact on the beauty landscape. With new offerings spanning haircare, fine bubble technology, and inner wellness, the brand is clearly dedicated to a holistic approach to beauty. It is an exciting time for beauty consumers, as these innovations promise to bring fresh textures, enhanced sensory experiences, and deeper satisfaction to their daily rituals. “The thought of new ReFa products always fills me with excitement; they consistently deliver quality and innovation!” shares a long-time fan.
The continuous evolution of brands like ReFa exemplifies the dynamic spirit of Japanese beauty innovation, often characterized by meticulous craftsmanship and a deep understanding of wellness. As these new products make their way to market, they will undoubtedly contribute to shaping future beauty trends and further solidify Japan’s reputation as a global leader in innovative beauty solutions.


