A Roaring Success Transforms into a Pop-Up Adventure
‘Tabekko Doubutsu LAND’ has already captivated over 320,000 visitors since its initial launch in March 2023. This experiential indoor event, celebrating the 45th anniversary of ‘Tabekko Doubutsu,’ has previously graced venues like Tokyo Dome City Gallery AaMo and Yokohama ASOBUILD, offering photo opportunities, themed food and drinks, and exclusive merchandise. Now, this beloved experience is distilled into a compact, yet equally enchanting, pop-up format.
Exclusive Merchandise and a Nap-Ready Photo Spot
The ‘Tabekko Doubutsu LAND POP UP STORE’ will feature a curated selection of popular items that have been fan favorites at past ‘Tabekko Doubutsu LAND’ events. This is a unique chance to acquire original goods from the 2023 to 2025 summer editions of the event.
Adding to the excitement, a charming photo spot will be available: the ‘Lion-kun Napping Monument.’ This impressive monument, measuring 1.2 meters (approximately 4 feet) in height (including the mane) and 1.75 meters (approximately 5.7 feet) in length, invites visitors to capture a moment of gentle slumber alongside the beloved lion character. It’s a truly heartwarming sight that promises to bring smiles to faces of all ages.
Collectible “Animal Employee ID Cards” as a Special Bonus
Visitors who spend 3,000 yen (tax included) or more at the ‘Tabekko Doubutsu LAND POP UP STORE’ will receive a special treat: one random “Animal Employee ID card” (total of 9 types). These adorable collectible cards, known as “Shainsho” in Japanese, offer a playful nod to a corporate ID and come with a keyring, allowing fans to customize their favorite items. It’s a fun way to feel like a part of the ‘Tabekko Doubutsu’ family!
This limited-time pop-up store offers a wonderful opportunity to reconnect with the nostalgic charm of ‘Tabekko Doubutsu’ and create new, joyful memories. Don’t miss out on this special event!
Event Overview
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Store Name: “Tabekko Doubutsu LAND POP UP STORE”
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Period: January 24th (Saturday) to February 1st (Sunday), 2026
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Location: Urban Dock Lalaport Toyosu 1F Center Entrance, 2-4-9 Toyosu, Koto-ku, Tokyo
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Hours: 10:00 – 21:00
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Admission: Free
For the latest updates, follow the official ‘Tabekko Doubutsu LAND’ SNS accounts:
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X (formerly Twitter): https://x.com/tabekko_land
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Instagram: https://www.instagram.com/tabekko_land/
The Future of Kawaii Character Experiences
The continued success of ‘Tabekko Doubutsu LAND’ and its subsequent pop-up iterations underscore a growing trend in Japan’s kawaii culture: the desire for immersive, tangible experiences with beloved characters. These pop-up stores, with their exclusive goods and interactive photo spots, extend the lifespan and emotional connection to these characters beyond mere products. It demonstrates how timeless charm, like that of ‘Tabekko Doubutsu,’ can evolve into dynamic, engaging platforms that delight fans and introduce new generations to the joy of kawaii.
