Building on Past Success
The initiative follows the resounding success of “Dine with Visa in Japan 2025,” which saw over 10,000 international guests, primarily from Southeast Asia and North America, participate. This demonstrated a clear trend: online reservations are becoming the standard for visitors seeking authentic Japanese dining. Furthermore, the 2025 campaign notably halved the average cancellation rate compared to overall inbound guest bookings, fostering a more reliable experience for both diners and restaurants. This success underscores the growing importance of seamless dining experiences in modern travel.
Bridging Gaps for a Seamless Experience
Recognizing that language barriers and unfamiliar payment methods can often be stumbling blocks, this collaboration leverages Visa’s trusted international payment infrastructure and TableCheck’s robust, multilingual online reservation system. The campaign’s dedicated page and menu information are available in 23 languages, including English, Traditional Chinese, Simplified Chinese, and Korean, ensuring that guests can browse, book, and pay with confidence and clarity. It’s akin to having a personal concierge at your fingertips, guiding you through Japan’s gastronomic landscape.
Visa Japan’s Marketing Head for Japan, Korea, and Mongolia, Akihiro Satomura, shared his vision for the campaign: “Through this campaign, we aim to provide an environment where travelers from around the world can safely enjoy Japan’s wonderful food culture. By combining reliable, seamless payment experiences with mechanisms that make it easy to find attractive restaurants, Visa is committed to realizing an experience where travelers feel welcomed and supported in every aspect of their journey in Japan.”
A Taste of Japan: Campaign Highlights
The “Dine with Visa in Japan 2026” campaign invites holders of Visa cards issued outside Japan to enjoy a 10% discount on their dining bills at over 30 carefully selected restaurants across Tokyo, Osaka, and Kyoto. These establishments offer a diverse array of culinary experiences, from traditional Japanese fare like sushi, yakiniku, and kaiseki, to modern Japanese cuisine and beloved local eateries. The selection focuses on renowned restaurants that travelers often dream of visiting, enriching their travel memories with unforgettable meals.
Here are the key details of the campaign:
| Campaign Name | Dine with Visa in Japan 2026 |
|---|---|
| Campaign Period | January 1, 2026 – December 31, 2026 |
| Participating Restaurants | Over 30 restaurants in Tokyo, Osaka, and Kyoto utilizing TableCheck’s reservation system (more to be added) |
| Benefit | 10% off dining expenses at participating restaurants |
| Supported Languages | 23 languages, including English, Traditional Chinese, Simplified Chinese, Korean |
| Eligibility | Visa cardholders issued outside Japan |
| How to Participate | 1. Book via the official campaign page: Dine with Visa in Japan 2026 |
| 2. Book via each participating restaurant’s official online reservation page |
Some of the participating restaurants include:
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Tokyo: Akasaka Sushi Otani, Ushi Matsuzaka Ginza, Okinawa Kaiseki Akasaka Tantee, Otaru Masazushi Ginza, Sushi Ebisu Korin, Teppanyaki Ginmeisui GINZA, Yakiniku Ushigoro Omotesando, Yakiniku Rokkasen Shinjuku Main Store
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Osaka: Niku “Kokon”
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Kyoto: Ebisu Sushi Suzuka, Takasegawa, Nijo-jo Furuta
For a complete and updated list of participating restaurants, guests are encouraged to visit the official campaign page.
About TableCheck
TableCheck, a Japan-originated restaurant tech company, operates with the mission of “Dining Connected – A platform connecting restaurants and guests worldwide.” They aim to revolutionize hospitality through technology, offering a reservation and customer management system for restaurants and a search and booking portal for guests. Their system provides real-time availability 24/7, enhancing the dining experience for both restaurants and patrons.
More information about TableCheck can be found on their corporate website: TableCheck Corporate Site.
The Future of Inbound Dining
This continued collaboration between Visa and TableCheck marks a significant step towards a more inclusive and enjoyable travel experience in Japan. By removing common dining obstacles, the campaign not only offers a practical benefit but also fosters a deeper appreciation for Japan’s rich food culture. It sets a precedent for how technology and strategic partnerships can transform inbound tourism, ensuring that every visitor can truly savor the “kawaii” charm and culinary excellence that Japan has to offer, making their journey unforgettable.
