Banish Post-BBQ Odors Instantly: Shibuya’s Niku Yokocho Welcomes the ‘Aroma Stand’ Perfume Vending Machine
A game-changer for refreshing on the go, making luxury scents accessible with a single spray.
Shibuya, a vibrant heart of Tokyo’s youth culture, is now home to an innovative solution for post-meal refreshment. On January 1, 2026, Charamo Co., Ltd. installed the ‘Aroma Stand’ one-push perfume vending machine within Shibuya Niku Yokocho, a popular meat-themed dining alley. This novel service allows diners to effortlessly refresh their mood and scent after enjoying hearty meals, with multiple units slated for sequential installation, starting with the one near the second-floor emergency exit.
Instant Elegance: How ‘Aroma Stand’ Works
Imagine stepping out from a bustling Shibuya Niku Yokocho, your taste buds delighted, but perhaps your clothes carrying the lingering scent of grilled meats. A quick, elegant solution now awaits. The ‘Aroma Stand’ offers a single-use portion of popular brand perfumes, eliminating the need to carry a full bottle. This means users can enjoy their favorite fragrances conveniently while traveling or out and about. The service is expected to gain significant traction, particularly among the Z-generation, who increasingly incorporate perfumes into their daily lives and show a keen interest in fragrances.
To celebrate its launch, a special campaign is running until the end of January 2026, offering all perfumes at a discounted price of 100 yen per push, down from the usual 150 yen or more.
Tapping into Z-Generation’s ‘Perfume Fever’
Japan’s Z-generation has shown a growing enthusiasm for perfume culture in recent years. However, the high cost of full-sized perfume bottles, often amounting to tens of thousands of yen, can be a barrier to exploring various scents. The ‘Aroma Stand’ addresses this by providing an accessible way to
