The Allure of Immediate Results
The survey highlights that the primary driver for seeking peeling treatments is the desire for “pore improvement (clogging/blackheads),” accounting for nearly 30% of responses, closely followed by “dullness improvement and tone-up.” This indicates a strong consumer need for foundational skin enhancement, aiming for that quintessential clear and bright complexion. Users reported significant satisfaction, noting “brighter skin tone,” “reduced pore clogging,” and “smoother, more refined texture” as key benefits. What truly sets peeling apart is its remarkable speed; approximately 60% of users experienced noticeable results either “on the day” of the treatment or “the very next day.”
Dispelling Pre-Treatment Anxieties
Prior to treatment, common anxieties revolved around “pain/irritation” and “suitability for one’s skin type.” These concerns are natural when considering any cosmetic procedure. However, the actual experience proved to be less daunting than anticipated. Over half of the respondents described the sensation during treatment as merely “a slight tingling,” a gentle reminder that the treatment is at work. Crucially, more than 70% reported “almost zero” or just “one day” of downtime. This stark contrast between expectation and reality led to a significant outcome: over 70% of users felt their initial anxieties were either “resolved or greatly reduced” post-treatment, transforming a perceived hurdle into a positive experience.
Navigating Clinic Choices and Sustained Satisfaction
When selecting a clinic, “word-of-mouth and reputation” emerged as crucial factors, alongside geographical convenience like being “close to home or work.” Social media platforms, particularly Instagram, were identified as primary sources for information gathering, underscoring the influence of digital communities in beauty decisions. The overall satisfaction with peeling treatments is notably high. Over 60% expressed a strong intention to either “continue regularly” or “receive another session depending on the effects.” Furthermore, more than half of the users indicated they would “recommend” the treatment to friends and family, signaling a robust and positive user sentiment that solidifies peeling’s place in their beauty regimens. “It’s like hitting a reset button for your skin,” one respondent might muse, capturing the collective sentiment of those who discover the immediate gratification of a clearer, brighter complexion. “That instant glow truly makes you feel confident.”
Survey Overview
The “Consumer Awareness and Usage Survey Report on Peeling (2025)” was conducted via an internet questionnaire (utilizing Uniresearch) in December 2025. It gathered insights from 100 female peeling users nationwide, providing a robust snapshot of consumer behavior and perceptions.
About RiLiSh Co., Ltd.
RiLiSh Co., Ltd. (Headquarters: Minato-ku, Tokyo; Representative Director: Takuma Takimoto) is at the forefront of the beauty industry. The company operates the aesthetic beauty brand “florasKIN,” which champions a “Bacterial Activity for Beautiful Skin” concept. florasKIN offers advanced beauty services, including pore cleansing, peeling, and skin booster injections, all designed to enhance the skin’s natural vitality.
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The Future of Kawaii Beauty
The findings from this report underscore a significant trend in the Japanese beauty landscape: a growing demand for effective, fast-acting, and low-downtime skin treatments. This shift towards accessible professional care for common skin concerns like pores and dullness suggests a future where advanced beauty solutions become an integrated part of daily self-care. For the global “Kawaii Japan beauty” movement, this emphasis on clear, bright, and smooth skin — often idealized in Japanese aesthetics — could further influence international beauty standards, encouraging more consumers worldwide to explore the transformative potential of treatments like peeling for that coveted, radiant complexion.


