New Ivory Additions to the ReFa Lineup
ReFa FINGER IRON ST
Designed to effortlessly recreate professional nuances, the ReFa FINGER IRON ST offers easy, beautiful, and damage-free styling. It helps achieve a sophisticated look and a visually smaller face through hair setting effects. This compact iron will be available in ivory for 14,500 yen (tax included) from April 15, 2026.
ReFa POWER STRAIGHT IRON PRO
Experience exceptional straightness and shine with just one stroke. The ReFa POWER STRAIGHT IRON PRO, now in ivory, promises to smooth out waves and deliver unparalleled gloss, a notable improvement compared to the company’s conventional ReFa STRAIGHT IRON PRO released in 2023. Priced at 33,000 yen (tax included), it launches on April 15, 2026.
ReFa POWER STRAIGHT IRON
Similar to its ‘Pro’ counterpart, the ReFa POWER STRAIGHT IRON also provides exceptional straightness and a flawless sheen with a single pass, offering a significant upgrade in performance. This model will also be available in ivory for 33,000 yen (tax included) from April 15, 2026.
ReFa BEAUTECH DRYER SE
The ReFa BEAUTECH DRYER SE brings professional techniques into the palm of your hand. As the smallest and lightest dryer in ReFa’s history, it ensures a finish that instills confidence. This device, priced at 33,000 yen (tax included), will be released in ivory on April 15, 2026. Note: Effects may vary depending on usage environment and hair type.
ReFa FINE BUBBLE U+
Looking ahead to autumn 2026, the ReFa FINE BUBBLE U+ shower head will also be released in the popular ivory color. This product harnesses fine bubbles to transform water, aiming to awaken the beauty of skin and hair. It will be priced at 38,000 yen (tax included). For details on fine bubble performance and effects, please refer to the ReFa brand website.
Fans of ReFa’s sophisticated aesthetic will surely appreciate the expanded options. As one enthusiast might say, “Finally, my entire beauty arsenal can match!”
About ReFa
ReFa operates under the theme of “VITAL BEAUTY,” introducing new beauty habits that transcend existing boundaries. The brand aims to discover unseen joys in beauty and expand possibilities across time, place, and even gender.
- ReFa Brand Site: https://www.refa.net/
About MTG Co., Ltd.
MTG Co., Ltd. upholds the business vision of “VITAL LIFE,” developing brands, products, and services in the BEAUTY and HEALTH sectors to realize healthy, beautiful, and vibrant lives for people worldwide.
- MTG Corporate Site: https://www.mtg.gr.jp/
This expansion of the ivory line by ReFa signifies a growing trend in Kawaii culture abroad, where personal care tools are not just functional but also integral to one’s aesthetic and personal space. The soft, warm hue of ivory allows for a more cohesive and gentle presence in beauty routines, transforming everyday necessities into objects of desire that align with a refined and harmonious lifestyle.
