A Delightful Lineup of Anniversary Goods
The anniversary collection features five unique items designed to bring the charm of Nijisanji’s VTubers into everyday life. From collectible figures to practical accessories, each item reflects the playful spirit of the “nui” (plushie) concept that the store embodies.
Acrylic Stands
These vibrant acrylic stands feature popular VTubers Kuzuha and Tsukino Mito in delightful anniversary-themed designs, perfect for displaying on any desk or shelf. Their intricate details capture the essence of each character.
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Price: 1,800 JPY each (tax included)
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Types: 2 types
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Size (approx.): Body: W85mm×H143mm or less (varies by Liver), Base: W80mm×H40mm
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Material: Acrylic
Cheki-style Card Sets
Inspired by instant photos, these cheki-style cards offer a tangible piece of the virtual world. Each set contains three unique cards, some even featuring replicated handwritten messages, making them a treasure for fans.
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Price: 1,100 JPY each (tax included)
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Types: 2 types (3 cards per set)
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Size (approx.): W54mm×H86mm
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Material: Paper
Original Shopper
Carry your new treasures in style with these exclusive original shoppers. Featuring anniversary artwork, these bags are both functional and collectible, adding a touch of kawaii to your shopping experience.
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Price: 600 JPY each (tax included)
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Types: 3 types
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Size (approx.): W180mm×H230mm×D100mm
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Material: Paper, Acrylic string
Nijipape Okao Bags
These charming face-shaped bags, or “Okao Bags,” are designed to hold your Nijipape plushies or simply serve as an adorable accessory. They embody the cute, huggable aesthetic of the Nui Store.
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Price: 5,500 JPY each (tax included)
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Types: 2 types
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Size (approx.): Body: W370mm×H336mm×D70mm or less (varies by Liver), Shoulder: Total length 640mm～1240mm
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Material: Polyester, PP
Nijisanji Nui Store Limited Cookie Can
Exclusively available at the physical Nijisanji Nui Store, this special cookie can is a sweet treat for the anniversary. Adorned with celebratory artwork, it’s a perfect keepsake for those who visit the store.
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Price: 2,500 JPY (tax included)
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Types: 1 type
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Size (approx.): W121mm×H77mm×H38mm
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Contents: 8 cookies
Exclusive In-Store Benefits
Visitors to the Nijisanji Nui Store will receive a special “Clear Bromide” as a purchase bonus. For every 3,000 JPY (tax included) spent, customers will get one random clear bromide from a set of four designs. These exclusive items add an extra layer of excitement to the in-store shopping experience.
Sales Information
Online sales for the “Nui Store 1st Anniversary” goods will commence on April 17, 2026, at 6 PM JST via the Nijisanji Official Store. Please note that the limited-edition cookie can will only be available at the physical Nijisanji Nui Store. For those eager to get their hands on the items earlier, a pre-sale is ongoing at the Nijisanji Nui Store in Yokohama Vivre from April 10, 2026, at 11 AM JST.
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Nijisanji Nui Store Sales Start: April 10, 2026 (Friday) 11:00 JST
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Nijisanji Official Store Sales Start: April 17, 2026 (Friday) 18:00 JST
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Shipping: Scheduled for early May 2026 onwards
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Online Store: Nijisanji Official Store
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Specific Sales Page: Nijisanji Official Store Anniversary Goods
For more details on the physical store location and official X (formerly Twitter) accounts:
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Nijisanji Nui Store Location: Yokohama Vivre 6F, Tree Village Yokohama Store, 2-15-13 Minamisaiwai, Nishi-ku, Yokohama-shi, Kanagawa Prefecture
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Nijisanji Nui Store Official X: https://x.com/NIJI_nuistore
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Tree Village Official Website: https://tree-village.jp/
The Artistic Vision Behind the Anniversary
The charming visuals for this anniversary celebration were brought to life by a talented team of illustrators:
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Full-body visuals: Kuzuha by Nana Tetra (https://x.com/nana_tetra), Tsukino Mito by Kaneni (https://x.com/WindOrche)
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Single illustrations (Kuzuha, Tsukino Mito): Oshipu (https://x.com/sheep_mixture)
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Single illustration (Nijipape group): Shimarisu Yukichi (https://x.com/yukichi_nya___)
About Nijisanji Project
The Nijisanji Project is a prominent VTuber/Virtual Liver initiative that brings together a diverse group of virtual influencers. Its mission is to accelerate next-generation entertainment through various events, merchandise, digital content, and music production. With approximately 150 affiliated Livers, Nijisanji fosters individual expression and engages audiences across platforms like YouTube. This project is a fantastic example of Japan’s innovative approach to digital entertainment, blending technology with the beloved “idol” culture.
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Official Website: https://www.nijisanji.jp
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Official X: https://x.com/nijisanji_app
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YouTube: https://www.youtube.com/c/nijisanji
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Instagram: https://www.instagram.com/nijisanji_official
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bilibili: https://space.bilibili.com/410484677
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Nijisanji FAN CLUB: https://www.nijisanji.jp/fanclubs
About ANYCOLOR Inc.
ANYCOLOR Inc., established on May 2, 2017, is an entertainment startup driven by the vision of “NEXT ENTERTAINMENT FACTORY – Magical, New Experiences.” The company aims to lead the new era of an accelerating “entertainment economic zone” and bring magical experiences to people’s daily lives worldwide.
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Corporate Site: https://www.anycolor.co.jp
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Latest Information: https://www.anycolor.co.jp/news
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Recruitment: https://www.anycolor.co.jp/recruit
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Web Magazine: https://magazine.anycolor.co.jp
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Official X: https://x.com/ANYCOLOR_Inc
What This Means for Kawaii Culture Abroad
The first anniversary of the Nijisanji Nui Store, complete with its adorable and exclusive merchandise, is a testament to the enduring appeal of VTuber culture and its significant contribution to the global “Kawaii” phenomenon. These goods, from the charming acrylic stands to the collectible cheki-style cards, offer fans a tangible connection to their virtual idols, transcending language barriers and fostering a vibrant international community. As Nijisanji continues to innovate and expand, such anniversary celebrations serve as milestones, deepening fan engagement and further embedding Japanese virtual entertainment into the fabric of global pop culture. It highlights how digital characters and their merchandise continue to create magical, new experiences for fans worldwide, shaping the future of entertainment one cute item at a time.
