Fuggler Invades Atre Kawasaki with Powerpuff Girls and More
Prepare for a charmingly unsettling experience as the world-renowned Fuggler plush series opens a special pop-up shop at Atre Kawasaki, running from April 7th to May 7th, 2026. This event marks the highly anticipated pre-sale of the “Fuggler Powerpuff Girls Series,” where the iconic trio—Buttercup, Bubbles, and Blossom—along with the villain Mojo Jojo, are reimagined with Fuggler’s signature vacant eyes and realistic teeth. It’s a delightful twist on beloved characters, blending the familiar cuteness with a touch of playful menace that defines Fuggler.
The Fuggler phenomenon began in the UK in 2010, sparked by the whimsical idea of putting dentures on a teddy bear. This seemingly simple concept blossomed into a global sensation, captivating audiences with its “funny ugly monster” aesthetic. With over 14 million units sold worldwide and 1 million in Japan since July 2023, Fugglers have carved a unique niche in the toy world, proving that sometimes, a little bit of weird makes things wonderfully captivating. Their mischievous personalities and distinctive button on their bottoms add to their peculiar charm.
The Powerpuff Girls Get a Fuggler Makeover
At the heart of this pop-up is the groundbreaking collaboration with the American animated classic, The Powerpuff Girls. Imagine Blossom, Bubbles, and Buttercup, usually symbols of sugar, spice, and everything nice, transformed into “cute yet dangerous” rebellious characters. Even the notorious villain Mojo Jojo gets a Fuggler makeover, perhaps making him surprisingly endearing. This series promises to be a must-have for fans who appreciate a blend of nostalgia and quirky artistry.
Beyond the Powerpuff Girls, the shop will also feature the “Fuggler JAWS” collaboration, celebrating the 50th anniversary of Steven Spielberg’s iconic film. Visitors can explore a broad spectrum of Fuggler merchandise, including original series plushes, the “BUTT Ugly Pets” series, keyrings, figures, apparel, general goods, and can badges. It’s a treasure trove for collectors and newcomers alike.
Interactive Experiences and Exclusive Benefits
To further immerse visitors in the Fuggler universe, a special workshop will be held in commemoration of the new DIY cross-stitch kits from Nihon Vogue-sha. Participants can create their own Fuggler-themed cross-stitch keyrings, experiencing the creative process firsthand. This hands-on activity offers a unique opportunity to craft a piece of the Fuggler world.
Workshop Event Details:
-
Dates: April 14th (Tuesday) and April 23rd (Thursday), 2026 (2 days total)
-
Times: 14:00, 16:00, 18:00 (3 sessions each day)
-
Participation Fee: 2,200 JPY (tax included) – Payment made on workshop day at the venue.
-
Content: Creation of a workshop-exclusive cross-stitch design.
-
How to Participate: Customers purchasing at least one Fuggler product at the pop-up shop will receive a participation ticket on a first-come, first-served basis. Tickets will be distributed from the first day of the pop-up (April 7th). Maximum 8 participants per session.
Shoppers can also look forward to exclusive purchase benefits. For every 3,300 JPY (tax included) spent in a single transaction, customers will receive one of three random Fuggler stickers (while supplies last). Furthermore, those spending 10,000 JPY (tax included) or more in a single transaction will receive a random Hahaha!Fig. from Takara Tomy Arts, a sought-after item that has been difficult to obtain in the market.
Event Overview
-
Period: April 7th (Tuesday) – May 7th (Thursday), 2026
-
Hours: 10:00 – 21:00 (Note: On the final day, May 7th, some products may be unavailable due to stock rotation.)
-
Location: Chan de Herbe, Atre Kawasaki 4F (26-1 Ekimaehoncho, Kawasaki-ku, Kawasaki City, Kanagawa Prefecture)
Key Products Available:
-
Pre-sale: Fuggler Powerpuff Girls series
-
“JAWS” 50th Anniversary Fuggler
-
BUTT Ugly Pets series (Fugglers disguised as pets)
-
Fuggler keyrings, figures, Baby Fuggs
-
Apparel, general goods, can badges, and more.
Fuggler’s official SNS accounts will provide the latest updates on the pop-up shop and products. Fans are encouraged to follow for real-time information.
-
X (formerly Twitter): https://x.com/fugglerjp
-
Instagram: https://www.instagram.com/fugglerjpn/
This pop-up shop is a testament to Fuggler’s growing appeal and its ability to blend with iconic franchises, creating something fresh and unexpected. The unique charm of these “funny ugly monsters” continues to challenge traditional notions of ‘kawaii’ by embracing the delightfully grotesque, potentially paving the way for more diverse and boundary-pushing expressions within global cute culture.
