“Nyantasia!” VTuber Nyama Shuvalutz Celebrates Birthday with Exclusive Goods and Fan Event
Fans of the VTuber project “Nyantasia!” are in for a treat as Nyama Shuvalutz, a beloved character from the collaboration between ClaN Entertainment and Sanrio, marks her birthday on March 9th. To commemorate this special occasion, an exclusive line of birthday merchandise has been released, accompanied by a unique online event designed to bring fans closer to their favorite VTuber.
Exclusive Merchandise Lineup
The birthday goods collection features a variety of items, each infused with Nyama Shuvalutz’s charm. These items are available for pre-order and will later be released for general sale. The collection includes:
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Die-cut Sticker: Priced at 550 yen (tax included), approximately 70x70mm.
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L-size Bromide 3-piece Set: Priced at 550 yen (tax included).
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Acrylic Art Board: Priced at 3,850 yen (tax included), approximately 210x148mm.
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Acrylic Keychain & Can Badge Set: Priced at 1,430 yen (tax included). The keychain is approximately 65x65mm, and the can badge is 57mm.
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Acrylic Stand: Priced at 1,980 yen (tax included), approximately 150x150mm.
For the ultimate fan experience, an “All Goods Set with Event Participation Ticket” is available for 8,360 yen (tax included). This set is limited to one purchase per person and is available while supplies last. Early birds who purchase this special set during the pre-order period will gain access to an exclusive online event.
Special Online Event: A Chance to Connect
To make this birthday celebration even more memorable, a special online event is scheduled for Saturday, April 18, 2026, from 1:00 PM to 3:00 PM JST. This event offers a rare opportunity for fans to interact directly with Nyama Shuvalutz herself.
Participation in this event is exclusively granted to those who purchase the “All Goods Set with Event Participation Ticket” through the Sanrio Anime Store ONLINE during the designated pre-order period. Details regarding the event flow will be sent via email to eligible purchasers.
Key Dates for Fans
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Pre-order Period (with event ticket eligibility): March 9, 2026, 18:00 JST to March 29, 2026, 23:59 JST.
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Online Event Date: April 18, 2026, 13:00-15:00 JST.
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General Sale Start: May 29, 2026, at Sanrio Anime Store Ikebukuro P’PARCO and Sanrio Anime Store ONLINE.
Celebrate Nyama Shuvalutz Online
In addition to the merchandise and event, Nyama Shuvalutz hosted a special birthday live stream titled “[Birthday Project] Thank You LOL 1v1 Stream 2026 [#NewVTuber]” on March 9th. Fans are encouraged to watch the stream and share their birthday wishes using the hashtag #ニャマシュヴァ・ルッツ生誕祭.
Nyama Shuvalutz can be found across various platforms:
This blend of digital interaction and tangible merchandise exemplifies the evolving landscape of kawaii culture, where virtual idols like Nyama Shuvalutz bridge the gap between digital entertainment and real-world fan engagement. For global enthusiasts of Japanese pop culture, such events offer a direct window into the vibrant world of VTubers and the enduring appeal of Sanrio’s creative collaborations.
