Kendō Kobayashi Takes the Stage: A Deep Dive into Sanbi Denim
Prepare for an engaging session as Kendō Kobayashi, known for his profound love for denim, joins forces with leading denim entrepreneurs from the Sanbi region. This special talk session promises to unravel the secrets behind Sanbi denim’s esteemed techniques, its profound depth of craftsmanship, and the art of styling these exquisite pieces. It’s a rare opportunity to hear directly from the voices shaping Japan’s “blue gold” legacy.
Event Details:
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Date & Time: March 22, 2026 (Sunday), 11:00 AM – 12:00 PM (Reception opens 10:30 AM)
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Location: miobyDoTS (Hiroshima Station minamoa West Wing 3F, 2-37 Matsubara-cho, Minami-ku, Hiroshima City, Hiroshima Prefecture)
- Learn more about the venue: miobyDoTS
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Panelists: Kendō Kobayashi (Comedian), Yuki Shinohara (President, Shinohara Textile Co., Ltd./Fukuyama City), Toshiki Aoki (Senior Managing Director, Aoki Hifuku Co., Ltd. & FAGASSENT Designer/Ibara City), Atsushi Nagao (President, ACID HOUSE Co., Ltd./Kurashiki City)
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Moderator: Hiroshima Home Television Announcer
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Participation: Free invitation for 50 individuals selected by lottery from those who complete a pre-event survey. (Note: The survey is open only to residents of Hiroshima Prefecture).
Win Exclusive Denim Goods: The Sanbi Denim Awareness Survey
In conjunction with the talk show, a special survey campaign is underway for Hiroshima Prefecture residents to gauge their awareness of Sanbi denim. Participants have the chance to win coveted prizes, adding an extra layer of excitement to the event:
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Prize A: Free invitation to the Kendō Kobayashi Talk Session (50 winners)
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Prize B: Fukuyama Denim Jeans Keychain (20 winners)
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W Chance: Fukuyama Denim Tote Bag (5 winners) – A second chance draw for those who didn’t win Prize A.
Campaign Details:
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Application Deadline: March 15 (Sunday), 11:59 PM JST
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Winner Notification: By email by March 16 (Monday)
Immerse Yourself in Denim: Pop-up Shop & Novelty Giveaways
Beyond the talk show, miobyDoTS will host a pop-up shop showcasing the exquisite craftsmanship of Sanbi denim. Visitors will have the unique opportunity to touch, feel, and purchase high-quality denim items directly from the Sanbi region’s artisans. Additionally, exclusive denim novelties will be distributed to commemorate the event.
Event Highlights:
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Sanbi Region Denim Pop-up Shop
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Period: March 19 (Thursday) – March 22 (Sunday)
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Content: Exhibition and sale of carefully crafted items by Sanbi region businesses.
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Denim Novelty Distribution
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Period: March 16 (Monday) – March 24 (Tuesday)
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Condition: Customers who make purchases or dine in the store totaling 3,000 JPY (tax included) or more.
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Content: Fukuyama denim goods (keychains, tote bags, etc.). Available on a first-come, first-served basis while supplies last.
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Discover the “Sanbi Region”: Japan’s Denim Powerhouse
The Sanbi region, comprising Fukuyama City in Hiroshima Prefecture and Ibara City and Kurashiki City in Okayama Prefecture, stands as one of Japan’s foremost textile production areas. It’s an intricate ecosystem where every stage of denim and jeans production—from spinning and dyeing to weaving, finishing, sewing, and post-processing—is concentrated within the region. This unique concentration of expertise and craftsmanship is what allows Sanbi denim to achieve a level of quality that earns high praise and commissions from luxury brands worldwide. It’s truly a testament to Japan’s dedication to meticulous detail and enduring tradition.
This event is more than just a celebration of denim; it’s an invitation to experience the tangible beauty of Japanese craftsmanship and understand why Sanbi denim is truly the “blue gold” that charms the world. It will surely inspire a deeper appreciation for the fabric we all love.
Contact Information:
- Email: info@dots4bw.co.jp
