Experience the Fusion of Beauty: doum Kicks Off Special Old New Year Campaign
Tokyo, Japan – The Japan-Korea co-developed skincare brand, doum, has officially launched a special Old New Year campaign today, February 15, 2026. This limited-time event offers customers the chance to win Amazon Gift Cards worth up to ¥30,000, celebrating the festive spirit of both Japanese New Year and the Korean Old New Year (known as Seollal).
This initiative comes as a token of gratitude for continued patronage, inviting both loyal users and those new to doum’s innovative approach to skincare. The campaign is exclusively available for purchases made on Amazon.
doum: Bridging Beauty Traditions
doum stands at the intersection of Japanese and Korean beauty expertise, crafting skincare solutions designed to evoke a sense of youthful nostalgia while empowering individuals to embrace their current selves. The brand meticulously focuses on ingredient formulation, texture, and overall user experience, aiming for skincare that transcends age and lifestyle.
At the heart of doum’s offerings is the Timeleap Serum, a high-concentration serum uniquely formulated with 99% beauty ingredients, completely water-free. This potent blend incorporates key components like CICA-derived ingredients, NMN, Retinol, and Niacinamide, working in harmony to deliver moisture, enhance radiance, and promote a healthy-looking complexion. The serum’s striking purple hue is derived from natural ingredients, ensuring no artificial colorants are used. Its rich, dense texture glides onto the skin with a refreshing lightness, absorbing without any stickiness.
Your Chance to Win: Old New Year Campaign Details
The “doum × Amazon Old New Year Campaign” runs from February 15 (Sunday) to February 28 (Saturday), 2026. Customers who purchase eligible doum products on Amazon during this period will be entered into a drawing for various prizes. A total of 500 winners will receive one of the following:
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Daikichi (Great Luck): Amazon Gift Card worth ¥30,000
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Shokichi (Small Luck): Amazon Gift Card worth ¥10,000
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Kichi (Luck): Gift card for one free doum product on your next purchase
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Kichi (Luck): ¥500 coupon card
It’s important to note that these prizes are limited in quantity and the campaign will conclude once all prizes have been distributed.
Reflecting on the brand’s core philosophy, doum emphasizes, “We have always valued making skincare a pleasant habit, not an obligation.” This campaign embodies that spirit, offering an accessible entry point for new users and a delightful reward for existing fans to experience doum’s commitment to holistic beauty.
Discover More
To learn more about doum and explore their innovative skincare range, please visit:
This campaign not only celebrates the dual cultural significance of New Year festivities but also underscores doum’s commitment to making premium, blended beauty accessible. It hints at a future where the best of Japanese and Korean skincare continues to converge, offering global consumers innovative pathways to radiant, healthy skin.
