Eyeputti’s Sweetest Secret: A Limited-Edition Candy Shop Eyelash Curler for Monolids
Japan’s Beloved Eyelash Curler for Monolids and Hooded Lids Gets a Kawaii Makeover, Launching March 4, 2026, with Sparkling Charms.
Immu Co., Ltd., under its popular “Eyeputti” brand, is set to release a charming limited-edition eyelash curler, specifically designed for monolids and hooded lids. This special release, featuring a delightful “Candy Shop” theme, will be available in limited quantities starting March 4, 2026 (Wednesday), at variety stores across Japan and on the Immu official online store. An expanded release on Amazon.co.jp and Rakuten Ichiba will follow on March 11, 2026.
The “Candy Shop” theme evokes the playful, sparkling image of colorful candy drops shimmering in the spring light. Each curler comes adorned with a whimsical charm, featuring ribbons and pearl motifs, designed to add a touch of joy to your daily makeup routine. This accessory is reminiscent of popular Japanese bag charms, making it a delightful item to carry. The curler also includes a candy bag-inspired case, perfect for storing the curler and its spare rubber pads.
The Science of Sweet Lashes: Designed for Monolids and Hooded Lids
The “Eyeputti Eyelash Curler for Monolids/Hooded Lids” is celebrated for its ability to lift lashes from the root, creating a dramatic, “perm-like” curl that opens up the eyes. This innovative tool has garnered significant recognition, including the 2nd place in the Loft Best Cosme 2025 Tool Category and achieving Bestseller No. 1 status in the Amazon.co.jp Eyelash Curler category (data from November 25, 2024, to November 25, 2025). While specifically crafted for monolids and hooded lids, its root-lifting prowess also makes it a favorite among those with double eyelids who desire extra curl.
The curler’s unique design focuses on two key elements: “eyeball size” and “eyelid thickness.” Unlike conventional curlers, its distinct curve and elevated plate work in harmony to gently push up the eyelid, revealing hidden lash roots. This allows for a precise, root-to-tip curl that is otherwise challenging to achieve.
Key features that make this curler stand out:
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Root-to-Tip Curl: The unique curve and high plate push up the eyelid to expose the lash roots, enabling a firm curl from the very base.
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Comprehensive Grip: Its wide opening ensures that all lashes, from the inner to the outer corner of the eye, can be captured in a single squeeze, making the curling process smooth and stress-free.
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Lash-Friendly Design: The use of highly elastic cushion rubber minimizes stress on the lashes, preventing harsh bends and ensuring a gentle, natural-looking curl.
How to achieve the perfect curl:
- With your eye open, align the curler to your eye socket.
- Position the curler at the base of your lashes.
- Gently push up the eyelid with the top of the curler to expose the lash roots.
- Carefully clamp the lash roots, ensuring not to pinch the eyelid.
- For an ideal curl, clamp multiple times from the root towards the tip, in stages.
Product Details and Availability
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Product Name: Eyeputti Eyelash Curler Set with Charm for Monolids/Hooded Lids (Sales Name: Eyeputti Beauty Fit Curler Set with Charm)
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Price: 1,650 yen (tax included)
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Release Date: March 4, 2026 (Wednesday), limited quantity
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Sales Locations: National variety stores, Immu official online store. From March 11, 2026, also available on Amazon.co.jp and Rakuten Ichiba. Availability is limited, and some stores may not carry the product.
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Materials: Body: Plated steel, Rubber: Silicone
“Eyeputti” has been a registered trademark since its inception in 1967, originally known for its double eyelid products. Today, the brand continues its dedication to enhancing eye beauty, with a strong focus on empowering those with monolids and hooded lids to achieve their desired look. As one fan exclaimed, “The charm is so cute, it makes doing my makeup feel like a little treat every day! And my lashes really do look like I just got a perm!”
For more information, visit:
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Eyeputti Official Website: https://www.eyeputti.jp
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Immu Official Online Store: https://www.imju.jp/shop/c/c1030
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Eyeputti Official X: https://twitter.com/eyeputti
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Eyeputti Official Instagram: https://www.instagram.com/eyeputti_official
This limited-edition release is a testament to the evolving landscape of Japanese beauty, where functionality meets adorable design. It highlights a trend towards inclusive beauty solutions that celebrate individual features while embracing the playful and self-expressive spirit of kawaii culture, offering a sweet touch to global beauty routines.
