Immerse Yourself in Gaming Nostalgia at Shibuya Loft
Starting February 17, 2026, and running until April 16, 2026, GRAPHT is set to open a special limited-time shop at Shibuya Loft in Tokyo. This exciting venture will feature the “PlayStation(TM) Official Licensed POP UP STORE by GRAPHT in Shibuya Loft,” offering an array of items inspired by the iconic PlayStation hardware and software.
The pop-up aims to create a space where daily life intertwines with the world of gaming. Visitors can explore a vibrant collection of apparel and merchandise, all designed to bring the fun of gaming closer to home. The store will be located on the 4th floor of Shibuya Loft, in the &home space design floor event area, operating from 11:00 to 21:00.
More details about the event can be found here:
Event Details Page
For the latest updates, follow GRAPHT OFFICIAL STORE’s official X account:
GRAPHT OFFICIAL STORE Official X
A Treasure Trove of Gaming-Inspired Goods
The pop-up store will showcase a diverse range of products that allow fans to infuse their lifestyle with gaming aesthetics. The lineup includes apparel and goods featuring beloved titles such as “PlayStation(TM),” “ASTRO BOT,” “Dokodemo Issyo,” “Ape Escape,” “Bloodborne,” “Ghost of Tsushima,” “Ghost of Yōtei,” and “PATAPON.” Additionally, fans of “Arc the Lad II” can look forward to an exclusive embroidery sticker series. These items transform everyday objects into celebrations of iconic gaming universes.
New Cushions Bring Comfort and Charm to Your Space
Coinciding with the Shibuya Loft pop-up, GRAPHT is also launching three new cushions in collaboration with Blooming Nakanishi Co., Ltd. These cushions feature designs inspired by “PlayStation(TM),” “Dokodemo Issyo,” and “ASTRO BOT.” Each cushion measures approximately 40cm in length, making them perfect additions to desk chairs, sofas, or beds, seamlessly integrating gaming aesthetics into any personal space. Imagine sinking into a cushion shaped like the original PlayStation console after a long day of adventuring in a virtual world – it’s a tangible piece of gaming history brought into your living space.
The cushions are priced at 4,400 yen each (including tax/manufacturer’s suggested retail price) and are available for purchase on the GRAPHT official EC site starting February 10, 2026.
Exclusive Purchase Bonus
Customers who spend 8,800 yen (including tax) or more on PlayStation(TM) related products will receive one “Moneybox / PlayStation(TM)” as a special gift. This offer is limited to one per transaction and available while supplies last.
About the ASOBI GRAPHT Series
GRAPHT, a brand under MSY Inc., aims to foster relationships between creators and communities through its products and services. The “ASOBI GRAPHT” series, specifically, focuses on official collaborations with gaming and anime IPs, emphasizing meticulous craftsmanship. Its core concept is to empathize with the playful spirit found in various creative works and expand their possibilities limitlessly.
This pop-up store is a testament to GRAPHT’s mission to bridge the gap between virtual worlds and everyday life. The brand’s commitment to quality and imaginative design ensures that each product resonates deeply with fans, allowing them to carry a piece of their favorite game worlds with them.
The Future of Gaming and Lifestyle Integration
The launch of the PlayStation(TM) Official Licensed POP UP STORE by GRAPHT at Shibuya Loft signifies a growing trend where digital experiences seamlessly blend into physical lifestyles. For fans, this means a deeper, more tactile connection to their beloved franchises, moving beyond simple merchandise to become integral parts of personal style and home decor. This fusion of gaming and lifestyle, particularly with characters that embody a certain charm, is set to further enrich the global tapestry of Kawaii culture, inviting enthusiasts worldwide to celebrate their passions in new and exciting ways.
