Beloved Picture Books Transform into Irresistible Cookies at Yokohama Pop-Up!

kawaii japan character

Beloved Picture Books Transform into Irresistible Cookies at Yokohama Pop-Up!

Cake.jp’s “Masterpiece Picture Book Cookie Can Selection” invites fans to savor literary magic in edible form, featuring allergen-friendly treats and iconic characters for a limited time.

From January 31st to February 14th, 2026, the online cake and sweets specialist Cake.jp will host a special pop-up store at the Keikyu Department Store in Yokohama. Located on the 7th floor event space, “Mercy Chocolat,” this limited-time event, titled “Masterpiece Picture Book Cookie Can Selection by Cake.jp,” promises a delightful fusion of literary charm and sweet indulgence.

This highly anticipated pop-up has already captivated audiences at over 50 venues nationwide, including Gransta Tokyo at JR East Tokyo Station, drawing enthusiastic crowds wherever it appears. The event showcases a vibrant collection of 17 unique cookie cans, each a charming collaboration with beloved and trending Japanese picture books. Imagine the joy of holding a tin adorned with characters from Gaspard and Lisa, The Very Hungry Caterpillar, Nontan, Who’s Afraid of the Dark?, Pan Dorobou, and Ring of Maybe.

The magic extends beyond the adorable illustrations. These special collaboration cookie cans are crafted with care, featuring cookies that are free from wheat, eggs, and dairy, making them a thoughtful treat for many. Once the delicious cookies have been enjoyed, the beautifully designed tins can be repurposed as charming小物入れ (komonoire), or small item holders, serving as a lasting keepsake. It’s a gift that keeps on giving, perfect for souvenirs or special celebrations.

The “Masterpiece Picture Book Cookie Can Selection by Cake.jp” will be open from 10:00 AM to 8:00 PM daily at the Keikyu Department Store (1-6-1 Kamiooka Nishi, Konan-ku, Yokohama, Kanagawa 233-8556). Please note that on the final day, February 14th, the store will close at 6:00 PM.

Here’s a glimpse into some of the enchanting cookie cans available:

  • Nontan’s Birthday Cookie Can: Priced at 3,301 yen (tax included), this can celebrates the cheerful Nontan.
    Nontan's Birthday Cookie Can
    (C)SACHIKO KIYONO / MIKA KIYONO / KAISEI-SHA

  • The Very Hungry Caterpillar Cookie Can: Priced at 3,301 yen (tax included), featuring the iconic hungry caterpillar.
    The Very Hungry Caterpillar Cookie Can
    (C) 2025 Penguin Random House LLC. ERIC CARLE, THE VERY HUNGRY CATERPILLAR, THE WORLD OF ERIC CARLE logo, the Caterpillar logo and related designs, logos, and names are trademarks and/or registered trademarks of Penguin Random House LLC. All rights reserved. “The Very Hungry Caterpillar” is published by Penguin Random House LLC.

  • Pan Dorobou Cookie Can: Priced at 3,301 yen (tax included), showcasing the mischievous bread thief.
    Pan Dorobou Cookie Can
    (C) Keiko Shibata / KADOKAWA

“It’s like stepping directly into the pages of my favorite childhood stories,” one fan exclaimed, anticipating the pop-up’s arrival. “The thought of a Nontan cookie can that’s also allergen-friendly is just wonderful!” This sentiment captures the deep connection many feel to these characters, now made tangible through delicious treats.

This unique collaboration by Cake.jp not only offers a delightful culinary experience but also exemplifies the enduring appeal of Japanese kawaii culture, translating beloved characters into tangible, shareable joys. Such initiatives highlight how Japanese creativity continues to innovate, bridging the gap between nostalgic storytelling and modern dietary needs, and setting a sweet precedent for future character-themed collaborations to captivate hearts worldwide.

For more details on the full lineup of picture book collaboration cookie cans and other events, please visit the official Cake.jp website.

The company Cake.jp, established in April 2009, operates the “Cake.jp” e-commerce site, which launched in January 2017. With a mission to “raise the heart’s temperature with sweets,” it boasts over 2 million members, 1,700 affiliated stores, and a lineup of 8,000 products. The company continually expands its offerings, leveraging technology to develop new products and support affiliate branding.

Copyrights:

  • Nontan: (C)SACHIKO KIYONO / MIKA KIYONO / KAISEI-SHA

  • シナぷしゅ (Shinapushu): (C)TV TOKYO / TAKAHARU SHIMIZU / Oizumishoten

  • おまえうまそうだな (You are UmaSou): (C)宮西達也 / ポプラ社

  • ねないこ だれだ (Who’s Afraid of the Dark?): (C) Keiko Sena 1969

  • パンダ銭湯 (Panda Sento): (C) tupera tupera / EHONKAN

  • ノラネコぐんだん (Noraneko Gundan): (C)Noriko Kudoh / Hakusensha

  • ねずみくんとホットケーキ (Nezumikun and Hotcake): (C)なかえよしを・上野紀子／ポプラ社

  • くまのがっこう (The Bears’ School): (C)BANDAI

  • こんとあき (Kon to Aki): (C) Akiko Hayashi 1989

  • ぞうくんのさんぽ (Zou-kun’s Walk): (C) Shotaro Nakano

  • はらぺこあおむし (The Very Hungry Caterpillar): (C) 2025 Penguin Random House LLC. ERIC CARLE, THE VERY HUNGRY CATERPILLAR, THE WORLD OF ERIC CARLE logo, the Caterpillar logo and related designs, logos, and names are trademarks and/or registered trademarks of Penguin Random House LLC. All rights reserved. “The Very Hungry Caterpillar” is published by Penguin Random House LLC.

  • パディントン (Paddington): (C) P&Co. Ltd.2025

  • メロとタビ (Melo and Tabi): (C) まめきちまめこ

  • きかんしゃトーマス (Thomas the Tank Engine): (C) 2025 Gullane (Thomas) Limited.

  • リサとガスパール (Gaspard et Lisa): (C) 2025 Anne Gutman & Georg Hallensleben / Hachette Livre

  • パンどろぼう (Pan Dorobou): (C) Keiko Shibata / KADOKAWA

  • りんごかもしれない (Ring of Maybe): (C) Shinsuke Yoshitake

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