A Sweet Invasion from Taiwan: Shangshin Select Captivates Japan
From Yurakucho to Osaka, discover exquisite Macadamia Nut Tarts and Dates, bringing a taste of Taipei’s sweetest delights across the sea.
Taiwan’s esteemed sweets brand, Shangshin Select, a name synonymous with delightful souvenirs, is now offering its beloved confections to a Japanese audience through a special limited-time initiative. This culinary bridge is being built by Pinkoi, Asia’s largest cross-border e-commerce platform, ensuring that these celebrated treats are accessible to a wider fan base in Japan.
Exclusive Pop-Up Experience in Yurakucho
Pinkoi’s journey to bring Shangshin Select to Japan commenced with the “#にゅ〜好台湾” (New Hao Taiwan) pop-up event in Yurakucho, Tokyo. Running from January 14 to January 26, 2026, this event features Japan-exclusive items alongside popular regular selections. Visitors can also enjoy tasting events, offering a direct experience of Taiwan’s sweet craftsmanship.
Featured Items at the “#にゅ〜好台湾” Pop-Up:
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Pinkoi Japan Exclusive Macadamia Nut Tart 2-Type Set (2+2)
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Pinkoi Japan Exclusive 2-Type Assortment Gift_Macadamia Dates + Tart (8+2)
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Pinkoi Japan Exclusive Macadamia Dates (16)
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Pinkoi Japan Exclusive Macadamia Dates (7)
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Pinkoi Japan Exclusive Jujube Walnut Soft Candy (8)
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Pinkoi Japan Exclusive Toffee (10)
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Regular Item Macadamia Nut Tart Original (2)
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Regular Item Macadamia Nut Tart Yuzu (2)
Extended Delight at Tokyo & Osaka Select Shops
Beyond Yurakucho, Shangshin Select’s offerings are expanding to prominent select shops in Tokyo and Osaka. For a limited month-long period, customers can find these delectable sweets at Eslite Spectrum Nihonbashi in Tokyo and Shen Nong Life in Osaka.
Anticipated Items at Select Shops:
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[Japan Exclusive] Jujube Walnut Soft Candy (8 pieces)
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[Japan Exclusive] Toffee (10 pieces)
Please note: Sales are planned from mid-January. For specific details, please contact each store directly.
Shangshin Select Always Available Online via Pinkoi
For those who prefer the convenience of home shopping, Shangshin Select products are continuously available through Pinkoi’s online store. These treats make for a perfect self-indulgence or a thoughtful Valentine’s Day gift for loved ones. You can explore the full range here: Shangshin Select Online Shop
Cultural Hubs: Eslite Spectrum Nihonbashi and Shen Nong Life
These pop-up locations are more than just retail spaces; they are vibrant cultural gateways. Eslite Spectrum Nihonbashi, which opened in 2019, aims to introduce a
