Embark on a Fashionable Quest: SHIPS Unveils Dragon Quest VII Reimagined Collection
Japanese fashion powerhouse SHIPS is charting a new course, announcing its first-ever collaboration with Square Enix’s upcoming title, “Dragon Quest VII Reimagined.” This exciting capsule collection, a fusion of sartorial elegance and heroic adventure, is set to launch on January 28, 2026, across SHIPS stores and its official online shop. Fans eager to get a head start can rejoice, as a special microsite went live and pre-orders commenced on January 14, 2026.
At the heart of this unique partnership lies a shared symbolic motif: the “ship.” For “Dragon Quest VII Reimagined,” the ship represents the very essence of its world—a vessel propelling protagonists into uncharted territories and new adventures. Similarly, SHIPS, a brand whose name is rooted in the concept of a ship, has long navigated the globe to bring “authentic” and timeless styles to its clientele. This shared spirit of exploration and discovery has brought the two iconic Japanese entities together, transcending seas and time to create a collection that celebrates new horizons.
The collection masterfully translates the enchanting world of “Dragon Quest VII Reimagined” into wearable art. Iconic monsters and motifs are reinterpreted through SHIPS’s distinctive lens, offering designs that appeal to both dedicated gamers and fashion aficionados alike, inviting everyone to infuse their daily life with a touch of adventure. The capsule collection boasts 22 items, ranging from apparel to accessories, with several standout pieces:
Featured Collection Highlights
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Dragon Quest VII Reimagined × G-SHOCK Collaboration Model
The legendary G-SHOCK DW-5600 serves as the canvas for this highly anticipated timepiece. Designed by SHIPS, it features a sophisticated SHIPS navy body accented with the theme colors of blue and orange. The dial subtly incorporates silhouettes of the sea and a ship, evoking a sense of maritime adventure. A playful touch emerges when the backlight is activated, revealing a charming blue Slime, while the four corner function icons also discreetly house Slime silhouettes. The watch’s reverse side proudly displays the “Dragon Quest VII Reimagined” logo alongside “DESIGNED by SHIPS” engraving. Presented in a custom tin case, this limited-edition treasure is priced at ¥18,700 (tax included). It’s important to note that this G-SHOCK model will be available exclusively through advance reservations and lottery sales, with no general release. It is also available via Square Enix’s official online shop, e-STORE, for more details, please visit https://sqex.to/xiZ9r.
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Logo T-shirt
This T-shirt is an emblem of the collaboration, featuring a unique “Dragon Quest VII Reimagined × SHIPS” logo adorned with Slime, King Slime, and Metal Slime characters. The back boldly showcases a powerful statement from the game: “There’s more to the world than this island… And we’re going to prove it!” Available in sizes S-XL for ¥6,600 (tax included) and KIDS sizes 100-140cm for ¥5,500 (tax included).
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Message T-shirt
Celebrating the launch of “Dragon Quest VII Reimagined,” this T-shirt captures the joy of rediscovering the game with a playful graphic that proudly declares one’s “Dragon Quest” fandom. Its captivating front design offers a subtle yet strong presence. Available in three colors inspired by Slime, Slime Beth, and Metal Slime, each priced at ¥6,600 (tax included).
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Shop Tote
A playful shop tote featuring a bold Slime face design. It comes in navy, as well as colors inspired by Slime Beth and Metal Slime. The reverse side is emblazoned with the memorable “Dragon Quest VII Reimagined” statement: “There’s more to the world than this island… And we’re going to prove it!” This practical A4-sized bag, perfect for everyday use or as a sub-bag, is priced at ¥5,500 (tax included).
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Skate Deck
A professional-grade Mexican-made skate deck, this piece showcases “Dragon Quest VII Reimagined” monsters in powerful 3D graphics. The deck features “DQ7R” on the nose and the collaboration logo on the tail, with printing done at a factory in the U.S. Measuring 8.25 x 32 inches, it’s not just for skateboarding but also serves as a striking interior art piece, a rare collectible priced at ¥16,500 (tax included).
How to Acquire Your Treasure
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Pre-order Sales: January 14 (Wed) 10:00 AM to January 26 (Mon) 10:00 AM via the official SHIPS online shop.
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General Sales: Starting January 28 (Wed) at SHIPS stores and the official online shop.
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G-SHOCK Specific Sales:
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SHIPS Official Online Shop Reservations: January 14 (Wed) 10:00 AM to January 15 (Thu) 10:00 AM.
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In-store Pickup Lottery Entry: January 15 (Thu) 10:00 AM to January 19 (Mon) 10:00 AM.
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Limit one G-SHOCK per person. No general sale for G-SHOCK.
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The collection will be available at SHIPS stores, SHIPS WOMEN’S stores, SHIPS KIDS stores, and select SHIPS OUTLET locations (Karuizawa and Fukuoka). Please note that some exclusions apply, and product availability may vary by store.
Exclusive Perks and Experiences
To enhance the adventure, customers who purchase items from the “Dragon Quest VII Reimagined × SHIPS” capsule collection totaling ¥5,000 (tax included) or more in a single in-store transaction will receive a special sticker set. With six unique designs, the contents remain a delightful surprise until opened, available while supplies last.
From January 28 (Wed), SHIPS stores will also distribute limited-edition shopping bags featuring the collaboration’s special logo, embodying the spirit of a new voyage. A hidden Dragon Quest-esque surprise awaits at the bottom of each bag, discoverable only by those who hold it.
Furthermore, a special collaboration website offers exclusive smartphone wallpapers, with three unique designs available for download to commemorate this event.
For an immersive experience, SHIPS Shibuya and Hiroshima stores will host special booths for a limited time, recreating the world of “Dragon Quest VII Reimagined” with familiar monsters and motifs. This offers a unique opportunity to delve into the game’s charm alongside the collaboration items.
A New Era for a Classic RPG
“Dragon Quest VII Reimagined,” set to launch on February 5, 2026, is the latest installment in the beloved “Dragon Quest” series. This remake of the 2000 classic, “Dragon Quest VII: Warriors of Eden,” features a charming “Doll Look” 3DCG art style. The entire game, from graphics and scenario to battles, side quests, and systems, has been completely reimagined to offer a fresh experience. For more details, visit the official website: https://www.dragonquest.jp/dq7r/ and follow the official X account: @DQ_PR.
SHIPS, established in 1975, is a venerable Japanese select shop renowned for its “Stylish Standard” concept. The brand meticulously curates domestic and international labels while also offering its own original designs, consistently blending contemporary trends with timeless basics. Celebrating its 50th anniversary in 2025, SHIPS continues its evolution, always seeking new challenges. Discover more at the official SHIPS website: https://www.shipsltd.co.jp/ and the 50th Anniversary Special Site: https://www.shipsltd.co.jp/pages/sp_50th_anniversary.aspx.
This collaboration is a testament to the growing synergy between gaming and fashion, especially within Japanese culture. It’s a call to all adventurers and style mavens: “Whether you’re battling monsters or navigating city streets, let your outfit reflect your inner hero!” Such partnerships not only delight existing fans but also introduce iconic Japanese characters and narratives to new audiences through the accessible medium of fashion, surely enhancing the global appeal of Kawaii culture by blending beloved fantasy with everyday style.
