Unveiling the “Cherry Wood” Experience
This limited-edition oil isn’t just about its enchanting aroma; it’s a powerhouse for hair health, especially during the colder months when hair can be prone to dryness. The oil deeply penetrates the hair’s core, effectively locking in moisture to transform dull strands into hair that reflects light, feels smooth to the touch, and boasts a radiant shine.
Furthermore, the “Extraordinary Oil Cherry Wood” incorporates a heat protectant formula, featuring 94% moisturizing protective ingredients. This innovative blend coats each hair strand while maintaining its internal moisture, safeguarding it from the intense heat of styling tools exceeding 200 degrees Celsius and even protecting against UV damage. It’s a comprehensive shield for your hair, ensuring it remains vibrant and healthy despite daily environmental stressors.
Availability and Brand Legacy
Beauty aficionados are already buzzing about its unique ‘sweetness with a shadow’ – a perfect scent for those seeking a touch of everyday luxury. The “Extraordinary Oil Cherry Wood” is priced at 2,530 yen (tax included) for a 100mL bottle. In addition to the new retail locations, it will continue to be available on Amazon, Rakuten, Qoo10, and @cosme shopping, making it accessible to a wide range of consumers.
L’Oréal Paris, a globally recognized beauty brand originating from Paris, France, began its journey in 1909 with the launch of hair color products by a chemist. Since its inception, the brand has championed women’s empowerment, embodying the timeless message “You’re worth it.” Through its extensive range of hair color and haircare products, L’Oréal Paris encourages every woman to express her unique beauty and live a life filled with confidence and radiance. The brand also actively supports social initiatives, such as its “Stand Up” training program, which aims to combat street harassment by equipping individuals with five steps to safely intervene or respond. For more information on L’Oréal Paris and its initiatives, visit their official website.
As the “Cherry Wood” oil makes its broader debut, it signifies a growing demand for sophisticated, sensory-rich self-care products within the Japanese beauty landscape. This limited release not only caters to existing fans but also invites new consumers to explore the fusion of luxurious fragrance and advanced hair science, setting a trend for indulgent yet effective beauty routines.
