A Fusion of Flavor and Fandom
17LIVE, known for its mission to enrich human connections through live content, consistently seeks innovative ways to engage its community. The decision to partner with Oyatsu Company, the creator of Babystar Ramen, a snack cherished for over 65 years, stems from a shared vision: to make live streaming more accessible and enjoyable for everyone. Imagine the delight of seeing your favorite live streamers interact with the iconic “Hoshio-kun” character!
During the event period, participants can acquire special original collaboration gifts featuring Hoshio-kun, the cheerful mascot of Babystar Ramen. These gifts, available for purchase within the app, contribute to points that unlock a range of exclusive digital prizes and physical goods. It’s a fantastic opportunity for fans to collect unique memorabilia that celebrates this unexpected yet charming fusion.
Exclusive Prizes Await
The event offers a variety of prizes, blending digital keepsakes with tangible goods. Among the coveted items are:
Digital Prizes



Original Goods



These prizes are designed to capture the playful spirit of both brands, making them must-have items for collectors and fans alike. Details on additional prizes and event specifics can be found within the 17LIVE app’s event page.
More About Babystar Ramen
Babystar Ramen, a true icon of Japanese snacks, originated from a “waste not, want not” philosophy. It began as a way to utilize leftover ramen noodle fragments during instant noodle production, turning them into a delicious, crispy treat. First launched as “Baby Ramen” in 1959 before being renamed, it has since captivated generations with its simple yet addictive flavor, primarily the classic chicken taste. Beyond being a snack, it’s also famously used in various creative home cooking recipes across Japan.
Join the “Babystar” Celebration!
This unprecedented collaboration marks a delightful milestone, bringing together a cherished culinary legacy with the cutting-edge world of digital entertainment. It’s an invitation to experience the joy of connection, fueled by the familiar crunch of Babystar Ramen and the vibrant energy of 17LIVE. Don’t miss this chance to be part of an event that celebrates Japanese pop culture in a fresh, exciting way!
To join the fun, download the free 17LIVE app and register an account:
https://17apps.onelink.me/i7CY/17LivePR

For more information about 17LIVE, visit their official channels:
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Official HP: https://jp.17.live/
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X (formerly Twitter): https://twitter.com/17livejp
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Facebook: https://www.facebook.com/17LIVEJP/
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Instagram: https://www.instagram.com/17livejp/
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YouTube: https://www.youtube.com/channel/UCFf5qroAMTQ6x32YVjOcQBw


