Peony Unveils Enchanting New Year Collection: A Sweet Symphony of Style and Self-Love

kawaii japan fashion

The “Minette Holiday Cake Vanity Bag”: A Sweet Treat for Your Essentials

Imagine a delicate, fluffy whipped cream cake transformed into a stylish accessory – that’s the essence of the “Minette Holiday Cake Vanity Bag.” Available in two charming colors, this vanity bag is designed not only for its visual appeal but also for its exceptional functionality.

Minette Holiday Cake Vanity Bag

Its interior boasts full-perimeter pockets, offering ample space to organize a wide array of cosmetics and beauty essentials. The thoughtful design ensures that everything has its place, making it a delightful companion for both daily routines and travels.

Inside of Minette Holiday Cake Vanity Bag

The “Minette Holiday Cake Vanity Bag” will be available for ¥11,000 (tax incl. ¥12,100).

The “Minette Holiday Salon Dress”: A Dream Adorned in Elegance

For those who have admired the sophisticated charm of Peony staff, a dream comes true with the “Minette Holiday Salon Dress.” This dress is a faithful reinterpretation of the highly sought-after Peony staff uniform, now available to the public in a strictly limited run of just 100 pieces.

Each of these exclusive dresses will feature a signed label, numbered #01 through #100, adding a unique touch of exclusivity for its wearer. The dress, available in S and M sizes, captures an air of refined grace, embodying the soft and pale aesthetic often associated with a luxurious salon.

Woman wearing Minette Holiday Salon Dress

“The anticipation for the ‘Minette Holiday Salon Dress’ has been palpable, with many expressing their desire to wear the very uniform that embodies the Peony aesthetic. Its limited run ensures it will be a cherished piece for those who secure one,” shares a brand enthusiast. The dress showcases elegant glossy fabric paired with luxuriously layered tulle inside, creating a beautiful voluminous silhouette. Delicate frills and a removable beaded ribbon complete the enchanting design.

Details of Minette Holiday Salon Dress

The “Minette Holiday Salon Dress” is priced at ¥22,500 (tax incl. ¥24,750).

Limited-Edition Novelty to Enhance Your Peony Experience

Adding to the excitement, a quantity-limited novelty item will also be introduced: Peony’s signature heart charm and a ribbon pouch. These special gifts are designed to complement the new collection, offering an extra touch of the brand’s unique charm.

Peony: Cultivating Self-Love and Global Appeal

Peony, launched in Japan in April 2024, quickly resonated with users, leading to its expansion into the Korean market in September of the same year. The brand stands by its philosophy, “I’m the heroine of my story,” aiming to provide customers with opportunities to embrace and love themselves through its products.

This New Year collection, with its blend of functionality, limited-edition exclusivity, and a touch of whimsical elegance, is poised to further solidify Peony’s place in the global kawaii culture. The brand’s dedication to creating items that inspire self-expression and confidence suggests a bright future for its growing fan base worldwide.

For more information and to explore the collection, visit Peony’s official channels:

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Japan, often seen as a country that seamlessly integrates tradition and technology, is a region full of rich culture and technological advancements. It is continuously evolving and propelling towards progress, which has been evident in the latest news emerging from the country. We delve deeper into some of these fascinating developments happening in all facets of Japanese society.

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