The Allure of Denim on Your Feet
Since its launch on December 18, 2025, the Nike Air Max Excee Denim has captured attention as a lifestyle sneaker that champions the resurgence of denim in fashion. Designed with a sharp, slender silhouette and a light, comfortable fit, this new model adds a touch of casual chic that adapts to any occasion. It embodies the core appeal of the Air Max Excee – being “easy to match,” “wearable every day,” and “light and cute” – now with the added texture and universal appeal of denim.
These sneakers stand out for several reasons:
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Year-Round Wearability: Denim’s inherent versatility means these shoes are perfect for any season, effortlessly transitioning from crisp autumn days to bright summer afternoons.
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Broad Styling Compatibility: The balanced casualness and contemporary flair allow them to seamlessly integrate into a wide range of outfits, from laid-back to more dressed-up ensembles.
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Trend-Conscious yet Timeless: They strike the perfect balance between current fashion trends and enduring comfort, making them a reliable choice for daily wear.
Imagine those mornings when you’re pondering, “What should I wear today?” The Nike Air Max Excee Denim aims to be that go-to pair, offering a fresh “denim x Air Max” staple for your daily styling.
Kirari’s Four Iconic Looks with Nike Air Max Excee Denim
Starting December 27, 2025, model Kirari presents four distinct fashion narratives, each centered around the Nike Air Max Excee Denim. Her captivating visuals invite wearers to explore the shoe’s potential, transforming it from a simple sneaker into a statement piece.
For fans of Kirari’s dynamic style, these visuals are a treasure trove, demonstrating how a single pair of sneakers can unlock a spectrum of fashion expressions.
RELAX
Kirari embodies a relaxed, effortless vibe by pairing the denim sneakers with cool-toned blues and grays. The lightweight feel of the Air Max Excee Denim complements this laid-back aesthetic, ensuring even the most casual outfits maintain a polished and streamlined appearance.
GIRLY×BOYISH
Mixing bohemian-inspired brown tones with both feminine and masculine elements, Kirari creates a balanced look. The denim material subtly tones down the sweetness, achieving a harmonious foot-style that’s both playful and grounded.
GIRLY
For a classic girly appeal, Kirari combines ribbons, lace, and a NIKE balloon skirt. The sharp lines of the Air Max Excee Denim provide a mature contrast to the sweet details, grounding the overall look with a sophisticated edge.
BOYISH
Embracing a Y2K-inspired boyish style, Kirari opts for a black monotone ensemble. The inherent lightness of the Air Max Excee Denim prevents the all-black outfit from feeling heavy, creating a perfectly balanced and modern silhouette.
Product Lineup
Nike Air Max Excee Denim
This new model is available in two distinct colorways, offering choices to suit different preferences.
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Colors: 486WORKBL/M GO (Light Blue), 010BLACK/M GOL (Black)
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Sizes: 22.0cm to 29.0cm (in 0.5cm increments)
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Price: 12,100 JPY (tax included)
Accompanying Apparel
To complete the looks, two apparel items featured in Kirari’s visuals are also available.
W PHNX FLC WID PANT
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Color: 043PRPLTM/SAIL
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Sizes: XS, S, M, L, XL, XXL
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Price: 11,000 JPY (tax included)
W BUBBLE SKIRT
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Color: 102CHALK/BLACK
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Sizes: XS, S, M, L, XL, XXL
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Price: 8,250 JPY (tax included)
About Kirari
Born on October 16, 1999, Kirari is a charming and somewhat shy model from Aichi Prefecture, Japan. She is a regular member of MelTV and has been making significant strides in the fashion world, appearing in numerous fashion shows. Her ability to effortlessly transition between diverse styles makes her an ideal ambassador for the versatile Air Max Excee Denim.
Where to Find Them
The Nike Air Max Excee Denim and the featured apparel are available exclusively at ABC-MART stores nationwide and through their official online store. Explore the full collection and Kirari’s inspiring looks at:
As denim continues to cement its place as a fashion staple, the Nike Air Max Excee Denim arrives as a fresh interpretation, blending comfort, style, and everyday practicality. This release not only highlights the enduring appeal of denim but also showcases how iconic sportswear can be reimagined to fit the evolving landscape of global fashion and the modern “kawaii” aesthetic, where comfort and personal expression go hand-in-hand.
