A Dream Collaboration Unfolds in Akihabara
Akihabara, Tokyo’s vibrant hub for anime and manga enthusiasts, is set to host an extraordinary event for fans of fantasy romance. TO Books has announced a joint pop-up shop featuring two beloved series: “The Girl I Liked Asked Me to Die for Her” (“Koi shita Hito wa, Imouto no Kawari ni Shinde Kure to Itta.”) and “The Villainess’s Daughter, Reincarnated as an Otome Game’s Yakuza Heiress” (“Akutou Ikka no Aimusu, Tensei Saki mo Otome Game no Gokudou Reijou deshita.”). This special event promises a treasure trove of exclusive goods and exciting opportunities for fans.
The pop-up shop will be held from January 9 (Friday) to February 1 (Sunday), 2026, operating daily from 11:00 to 20:00. The venue is the 8th floor of Shosen Book Tower, a renowned bookstore in the heart of Akihabara. This collaboration offers a unique chance to dive deeper into the worlds of these captivating stories and collect rare memorabilia. For more details on the event, visitors can check the official Shosen Book Tower event page:
Exclusive Merchandise Lineup
Attendees will find a diverse array of original merchandise, crafted to bring the beloved characters and pivotal scenes to life. Each item captures the essence of these enchanting series, allowing fans to take a piece of their favorite stories home.
-
B6 Acrylic Plate “The Girl I Liked Asked Me to Die for Her.” (Novel)
Priced at 2,200 yen (including tax), this B6 acrylic plate (approximately H180mm x W125mm) features the stunning cover illustration from the 5th volume of the novel. The translucent background, depicting the moon and night sky, creates a beautifully ethereal effect, truly highlighting the acrylic material.
-
Diorama-style Manga Frame Acrylic Stands
Available for both “The Girl I Liked Asked Me to Die for Her.” (Comics) and “The Villainess’s Daughter” (Comics) at 3,080 yen each (including tax). These stands (approximately H130mm x W160mm) intricately cut out memorable scenes directly from the manga panels, offering a three-dimensional glimpse into the stories.
-
Acrylic Stand “The Girl I Liked Asked Me to Die for Her.” (Novel)
This stand, priced at 2,750 yen (including tax) and measuring approximately H145mm x W120mm, showcases a charming set of Wisteria and Lloyd from the 6th volume’s novel cover illustration. -
Can Badge Sets
Each set, featuring two badges per series (Novel/Comics for “The Girl I Liked Asked Me to Die for Her.” and Comics for “The Villainess’s Daughter”), costs 1,100 yen (including tax). These 57mm badges use eye-catching cover art and iconic manga panels.
-
Manga Frame Stickers
Priced at 440 yen each (including tax), these stickers (within 90x55mm) capture carefully selected, heart-fluttering scenes from the comics of both series. Their convenient size makes them perfect for decorating phone cases or notebooks, allowing fans to carry their favorite characters everywhere.
Special Book Bundles and Exciting Lottery
Beyond the individual goods, the pop-up shop will also feature special book sales with exclusive bonuses. Fans can purchase complete sets of the series accompanied by a character fine mat, or single volumes with an acrylic coaster, each offering unique illustrations.
-
Character Fine Mat (Paid Bonus) with Full Set
Available for all volumes of “The Girl I Liked Asked Me to Die for Her.” (Novel/Comics) and “The Villainess’s Daughter” (Comics). The paid bonus is 2,750 yen (including tax), plus the cost of each full book set.
-
Acrylic Coaster (Paid Bonus) with Single Volume
Available for single volumes of “The Girl I Liked Asked Me to Die for Her.” (Novel/Comics) and “The Villainess’s Daughter” (Comics). The paid bonus is 660 yen (including tax), plus the cost of each book.
Adding to the excitement, a special lottery will be held during the event. For every 2,000 yen spent on eligible items, including at least one book, customers will receive one lottery ticket. Prizes include luxurious items such as autographed illustration shikishi (colored paper boards) by the creators. Furthermore, signed complete book sets are also planned for sale, with details to be announced later on the official website. Fans often describe these collaborative events as a ‘treasure hunt’ for exclusive items, and the anticipation for such unique offerings is palpable.
The Enduring Appeal of Kawaii Culture
Events like this joint pop-up shop are more than just sales opportunities; they are vibrant celebrations of Japanese popular culture that resonate with fans globally. By bringing together beloved series and offering unique, tangible items, these events foster a deeper connection between fans and their favorite fictional worlds. The blend of intricate storytelling with beautifully designed merchandise, often featuring ‘kawaii’ (cute) aesthetics, continues to fuel the global interest in Japanese characters and narratives. This pop-up shop in Akihabara serves as another testament to the ever-growing reach and innovative spirit of Japan’s creative industries, reinforcing the idea that the magic of these stories can be held and cherished in the real world.
