Unlocking the Future of Beauty: i-Style Showcases AI-Powered Insights at COSME Week Tokyo 2026

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COSME Week Tokyo 2026: Event Overview

COSME Week Tokyo brings together four specialized exhibitions, covering everything from finished products to raw materials, OEM, packaging, beauty devices, inner beauty, and hair care. It serves as a crucial platform for exhibitors from Japan and abroad to engage in business discussions with buyers and development managers.

The 16th COSME Week Tokyo will take place from January 14th to 16th, 2026, from 10:00 AM to 5:00 PM at Tokyo Big Sight West Hall. Organized by RX Japan Ltd., the event will concurrently host:

  • The 14th [International] Cosmetics Exhibition -COSME TOKYO-
  • The 16th [International] Cosmetic Development Expo -COSME Tech-
  • The 5th Cosmetics Marketing Expo

  • The 4th Hair Care Expo

This year, nine new special fairs and zones have been added, offering unparalleled opportunities to grasp the latest market trends and discover new suppliers and OEM partners. For more details and to register your visit, please refer to the official links:

Expert Seminars: AI and Latest Beauty Trends

i-Style will also host insightful seminars during the exhibition, focusing on the transformative power of AI and emerging beauty trends.

Day 1: Co-creating Brand Value through AI in the Cosmetics Industry

Ryosuke Shinozuka

  • Date & Time: January 14th, 2026 (Wednesday), 2:00 PM – 3:00 PM

  • Speaker: Ryosuke Shinozuka, Deputy General Manager of Platform Business Promotion Headquarters, Brand Experience Unit, and General Manager of Brand Solution Department, i-Style Inc.

  • Overview: This session will explore the co-creation of brand value through AI utilization in the cosmetics industry, featuring case studies from Albion and i-Style. The latter half will include a panel discussion on the essence of value from a brand x platform perspective. As Mr. Shinozuka might highlight, “This collaboration will likely explore how AI can foster co-creation of brand value, pushing the boundaries of beauty innovation.”

Day 2: What Cosmetics Are Demanded Now? Latest Beauty Trends

Ayako Harada

Uiko Nishihara

  • Date & Time: January 15th, 2026 (Thursday), 2:00 PM – 3:00 PM

  • Speakers: Ayako Harada and Uiko Nishihara, Research Planners at i-Style Data Consulting Inc.

  • Overview: This seminar will delve into the latest beauty trends by analyzing the winning products of the “@cosme Best Cosmetics Awards 2025,” which were announced in November 2025. It will also incorporate recent user reviews and consumer surveys from @cosme to provide a comprehensive forecast of consumer spending habits and future trends. This insight is crucial for understanding the evolving definitions of ‘Kawaii’ in beauty, as it translates from online sentiment to tangible product demand.

The Future of Kawaii Beauty, Digitally Defined

i-Style’s presence at COSME Week Tokyo 2026 signals a fascinating convergence of technology and beauty, where AI and big data are not just analytical tools but catalysts for innovation. By offering a hands-on experience with “@cosme copilot,” the company is democratizing access to deep consumer insights, a capability that will likely empower brands to craft products and experiences that resonate with the nuanced, ever-changing aesthetic of “Kawaii” beauty. This shift from gut feeling to data-driven strategy will undoubtedly shape the global trajectory of Japanese beauty, making it more responsive, personalized, and universally appealing.

We eagerly await your visit to the exhibition to explore these groundbreaking advancements.

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