A Glimpse into the ‘PEANUTS WARDROBE’
The range of products is designed to infuse everyday life with a touch of “spice,” a core philosophy of Afternoon Tea LIVING. From charming water bottles to cozy plushies and decorative items, each piece tells a story of Snoopy’s enduring charm.
Collectors will particularly appreciate the plush keychains, each showcasing Snoopy in a different historical outfit, perfect for adding a touch of whimsy to bags or home decor.
75th Anniversary Highlights
To honor the 75th anniversary of PEANUTS, special items have been created that blend vintage aesthetics with contemporary design. These pieces evoke a sense of cherished memories while fitting seamlessly into modern homes.
Exclusive Campaign and Special Event
To further delight fans, a special campaign will run concurrently with the launch: customers who purchase over ¥3,300 (tax included) from the “PEANUTS WARDROBE” series will receive an exclusive, non-sale “Original Kisekae 2-layer Sticker.” This unique sticker features special artwork that can only be obtained through this promotion.
As part of the “PEANUTS WARDROBE” launch celebration, a limited-time exhibition will be held at Afternoon Tea LIVING Atre Kichijoji. From January 7 to January 20, 2026, this special event will showcase a grand assembly of Snoopy plush toys wearing historical Afternoon Tea collaboration costumes. It’s an unparalleled opportunity to see these cherished items all in one place.
Fans of Snoopy and the PEANUTS gang are surely eager to see which iconic looks their favorite beagle will sport next and to add these unique pieces to their collections. This collaboration is a testament to the timeless appeal of PEANUTS, connecting generations through shared joy.
For more details on the collection and event, visit the official feature page: https://shop.afternoon-tea.net/shop/e/efeature-PEANUTS-WARDROBE/
Related PEANUTS Official Links:
-
Japanese Snoopy Official Website: https://www.snoopy.co.jp/
-
Snoopy Japan Official Facebook Page: https://www.facebook.com/SnoopyJapan
-
Snoopy Japan Official X Account: https://twitter.com/snoopyjapan
-
Snoopy News Japan Official X Account: https://x.com/snoopy_jp_info
-
SNOOPY in Dailylife Official Instagram Account: https://www.instagram.com/snoopyindailylife
-
PEANUTS Official TikTok Account: https://www.tiktok.com/@peanuts_jp
This collaboration between Afternoon Tea LIVING and PEANUTS continues to highlight the enduring charm of Kawaii culture, offering products that are not just merchandise but cherished elements of daily life. As PEANUTS celebrates 75 years, these kinds of thoughtful and nostalgic collaborations ensure its place in the hearts of fans worldwide, fostering a global appreciation for its unique blend of humor, philosophy, and adorable characters.
© 2025 Peanuts Worldwide LLC
