Thoughtful Winter Essentials: Scarves and Bags
Among the highlights of the gift selection are two distinct types of scarves, a timeless winter offering. One features a charming ribbon brooch, adding a touch of sweet elegance, while the other boasts subtle bijou motifs for a more sophisticated appeal. Choosing between these styles, envisioning the recipient’s preference, becomes a special part of the gifting experience itself.
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【HOLIDAY】Hot Fix Muffler ¥8,580

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【HOLIDAY】Brooch Attached Muffler ¥9,900

Another highly anticipated item is SNIDEL’s ever-popular fur bag, returning this year in a choice of four colors, including exclusive shades available only online. This diverse color palette ensures that there is a perfect match for every taste, making it easy to find a gift that truly resonates with the recipient’s personal style.
- 【HOLIDAY】FUR BAG ¥12,980


The Art of Gifting: Special Box & Shopping Bag
To enhance the festive spirit, SNIDEL introduces a limited-edition gift box and shopping bag for 2025. Priced at ¥1,100, this special packaging allows customers to select their desired items and perform self-wrapping at home. This approach, akin to the Japanese concept of “omotenashi” (wholehearted hospitality), adds a personal touch, allowing the giver to infuse their intentions directly into the presentation. While only one box size is available, the joy of selecting and wrapping a gift yourself adds an extra layer of care and consideration.

Crafting Uniqueness: SNIDEL Embroidery Lab Event
For those seeking an truly unique present, the “SNIDEL Embroidery Lab” event offers an unparalleled opportunity. Held exclusively at SNIDEL TOKYO AOYAMA on December 6th (Saturday) and 7th (Sunday), this special event allows customers who purchase eligible items to have custom embroidery applied. It’s an invitation to create a one-of-a-kind piece, whether as a reward for oneself after a year of hard work or as a deeply personal gift for a loved one. Imagine the delight of receiving an item thoughtfully adorned with a unique design – a tangible expression of care that transcends mere material value.

Eligible items for the embroidery service include:
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Cashmere blend long ribbon muffler
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Brooch attached muffler
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High-quality wool muffler
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【SNIDEL HOME】Organic canvas tote
Due to the time required for the embroidery process, customers may experience a wait. The SNIDEL TOKYO AOYAMA store is located at 3-12-14 MAKO Kita-Aoyama 1,2F, Minato-ku, Tokyo (TEL: 070-1274-0986), open from 11:30 to 20:00.
SNIDEL: Blending Street Style with Formal Elegance
Since its debut on April 9, 2005, SNIDEL has championed the concept of “Street x Formal,” combining street culture with elegance to propose distinctive styling. The brand’s meticulous attention to detail and dedication to enhancing the beautiful silhouette of women have resonated with fashion enthusiasts globally. With 94 stores worldwide, SNIDEL continues to be a leading voice in global fashion, delivering a unique blend of trends and timeless sophistication.

Where to Find Your Holiday Treasures
The “HOLIDAY GIFT SELECTION” items and other SNIDEL products are available through various channels:
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SNIDEL Official Online Store: https://snidel.com/
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USAGI ONLINE: https://usagi-online.com/
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MASH STORE App
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SNIDEL stores nationwide: http://snidel.com/Page/shoplist.aspx
As the holiday season approaches, SNIDEL’s offerings highlight a growing trend in Kawaii culture: the desire for personalization and meaningful connections through gifting. By combining fashion-forward designs with unique customization opportunities, SNIDEL not only provides beautiful items but also fosters a deeper, more personal expression of affection, solidifying its place as a brand that understands the heart of giving.


