Tokyo Station’s Sweet Revolution: Gransta Tokyo Unveils 2025’s Hottest Souvenirs
Tokyo Station, a bustling hub for travelers and commuters, is not just a transit point but a treasure trove of exquisite Japanese souvenirs, known as “omiyage.” For 2025, Gransta Tokyo, nestled conveniently inside the station’s ticket gates, has announced a delectable lineup of 8 new standard limited-edition sweets, alongside a special “MUST BUY! 5 selections” curated by their in-house sweets experts.
These new additions, all launched by October 2025 and available year-round, promise to elevate the souvenir experience, making them ideal for year-end holidays, New Year greetings, or simply a treat for oneself. The selection showcases a fascinating blend of traditional craftsmanship and innovative flavors, embodying the vibrant culinary spirit of Tokyo.
Eight New Standard Souvenirs to Delight Your Palate
Each of these items offers a unique taste of Tokyo, reflecting meticulous attention to ingredients and presentation. Here’s a closer look at the 8 new standard delights:
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CREAMY BAKED CHEESECAKE (4 pieces) – Mr. CHEESECAKE
A rich, bite-sized cheesecake from a renowned brand, presented in a special Gransta Tokyo limited package inspired by the iconic Marunouchi Station Building. It features a moist texture with butter, almond powder, and honey, enriched with cream cheese and Parmigiano-Reggiano. The top is sprinkled with extra cheese, enhancing its aromatic savory notes from the first bite.Shop Link: Mr. CHEESECAKE
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Chunk Cookie (Plain) – Brick bake bakers by Pâtisserie ease
From a famous financier shop, these fragrant chunk cookies are baked fresh in-store. Made with whole wheat flour, they are generously mixed with moderately sweet chocolate, almonds, and cashews. These American-style cookies offer a satisfying size with a crispy exterior and a moist interior.Shop Link: Brick bake bakers by Pâtisserie ease
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Caramel Butter Sandwich (4 pieces) – (NO) RAISIN SANDWICH
Opened in March 2025, this is the first permanent store for a popular butter sandwich brand. These new butter sandwiches feature a melting caramel filling that creates a blissful aftertaste. Produced by food essayist/director Sakiko Hirano, the “Caramel Bear” design adds a charming touch. They can be carried at room temperature, making them perfect souvenirs.Shop Link: (NO) RAISIN SANDWICH
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Macaron Box “Suica’s Penguin” (8 pieces) – LADURÉE
LADURÉE, the maison of macarons, offers a delightful macaron box featuring the adorable Suica’s Penguin holding a macaron tower. Customers can choose 8 macarons from a selection of 8 classic flavors and 4 seasonal options, adding a distinctly Tokyo touch to a luxurious gift.Shop Link: LADURÉE
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Sand Cookie [Mascarpone & Hazelnut] (9 pieces) – THE DROS
From a brand specializing in cheese and nuts, this is a perfect souvenir for cheese lovers. The cookies are infused with hazelnuts, praline, and Miyakojima snow salt, then filled with mascarpone-flavored chocolate. The delicate balance of sweetness and gentle saltiness makes it irresistibly delicious. Chilling them enhances their crisp texture.Shop Link: THE DROS
![THE DROS Sand Cookie [Mascarpone & Hazelnut]](/wp-content/uploads/2025/11/4ae4c352f0b3751b3e73b08fb79af073_resized_converted.webp)
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Madeleine Lemon and Orange (6 pieces) – COCORIS
A refreshing madeleine from a sweets specialty store themed around nuts. The almond-rich dough is mixed with lemon and orange peel, then baked to a fluffy perfection. Glazed with lemon, it offers a delightful “crisp-fluffy” texture and a burst of citrusy flavor with every bite.Shop Link: COCORIS
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Cheesecake Now Chocolat Assortment (10 pieces) – Now on Cheese♪ Hello, Tokyo Station!
This assortment from a cheese sweets specialty store allows you to enjoy two popular flavors: the Tokyo Station limited “Chocolat” and the best-selling “Camembert & Edam.” The “Chocolat” features Ghanaian dark chocolate with Camembert and Cheddar cheese, while “Camembert & Edam” boasts a moist cake with a hint of lemon.Shop Link: Now on Cheese♪ Hello, Tokyo Station!
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Calbee+×Tokyo Banana Aburi Osatsu Chips Aged Sweet Potato Fermented Butter Flavor (4 bags) – Jagaboulda
A unique collaboration resulting in “Aburi Osatsu Chips” (roasted sweet potato chips). These chips use “Beni Tenshi” sweet potatoes, aged for enhanced sweetness, thickly sliced, and then roasted for added depth. Supervised by the renowned Japanese restaurant “Hiroo Onogi,” they offer a rich, savory flavor that spreads with every chew.Shop Link: Jagaboulda
Gransta Sweets Buyer’s MUST BUY! 5 Selections
Beyond the new standards, Gransta Tokyo’s sweets experts have handpicked five additional items, including new releases from November onwards, perfect for a quick treat on the Shinkansen or as a special gift.
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Kissa Tiramisu (2 pieces) – 喫茶店に恋して。(Kissaten ni Koishite.)
A visually stunning and innovative tiramisu cake, shaped like a coffee cup. It combines mascarpone mousse with a rich, bitter coffee sauce made from Brazilian coffee. Inside, coffee-soaked sponge cake and crunchy chocolate layers are finished with crispy cocoa crumbles. This item is available on limited days and in limited quantities, adding to its allure.Shop Link: 喫茶店に恋して。
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Strawberry Cream Daifuku & Pistachio Tiramisu – SOBAP
SOBAP introduces new-style mini crepes made with soba flour. The “Strawberry Cream Daifuku” features a mochi-like gyuhi wrapping strawberries and cream, all encased in a fragrant soba flour crepe. The “Pistachio Tiramisu” layers espresso-soaked dough with rich pistachio mascarpone cream. These are seasonal items, available for a limited time.Shop Link: SOBAP
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Bitter Caramel Butter Sandwich (4 pieces) – (NO) RAISIN SANDWICH
A new, more sophisticated take on the popular caramel butter sandwich, this bitter version is also room-temperature stable. It features a rich bitter caramel blended with dark chocolate and almond praline butter cream, all sandwiched between buttery caramel sables. A treat for those who appreciate a deeper, more mature flavor.Shop Link: (NO) RAISIN SANDWICH
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Melting Baked Cake Assortment BOX (Milk & Chocolate) – GOOD NEWS TOKYO
Inspired by the popular “Butter no Itoko” (Butter’s Cousin), these baked cakes are designed to melt in your mouth. The assortment includes milk and chocolate flavors, each brimming with rich milk or chocolate jam. The moist texture and overflowing jam create a delightful experience.Shop Link: GOOD NEWS TOKYO
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Ichigo Tart 10cm (1 whole) – AM STRAM GRAM nobolyquedaly
A charming mini tart featuring seasonal strawberries. The design is kept simple to highlight the natural deliciousness of the fruit. It uses a crisp “brisée dough,” similar to puff pastry, with classic custard cream. The tart showcases the best seasonal strawberries available.Shop Link: AM STRAM GRAM nobolyquedaly
“The sheer variety and ingenuity of these new sweets truly capture the essence of Tokyo’s evolving culinary scene,” remarked a Gransta Tokyo regular. “It’s exciting to see how traditional Japanese concepts blend with modern flavors to create something truly special for both locals and visitors.”
For a comprehensive guide to Tokyo Station’s classic souvenirs and bento boxes, including options for online purchase, visit the special product introduction page:
The Future of Tokyo’s Sweet Omiyage Culture Abroad
The introduction of these innovative and high-quality sweets at a major travel hub like Tokyo Station underscores a growing trend in Japanese souvenir culture: a focus on unique, high-quality, and visually appealing items. As global travel resumes and interest in Japanese culture continues to soar, these meticulously crafted “omiyage” are likely to become sought-after treasures for international visitors. The blend of traditional flavors with modern twists, coupled with charming packaging (like the Suica Penguin macarons), positions them perfectly to captivate a global audience, becoming delicious ambassadors of Japanese “kawaii” and culinary artistry. This evolution ensures that the joy of sharing a piece of Tokyo will transcend borders, enriching the global appreciation for Japan’s delightful lifestyle offerings.
