Mirror, Mirror on the Wall: C.H.E.T. Unveils Star-Studded Art Collaboration with its Iconic Character

kawaii japan character

Unleashing Creativity: C.H.E.T.’s “Mirror” Icon Transforms with Star Collaborators

In a vibrant fusion of art and digital innovation, the creative incubation unit C.H.E.T. has launched an ambitious art goods project. This initiative brings together over 20 prominent creators to re-imagine C.H.E.T.’s iconic “Mirror” character, with limited-edition merchandise now available through the online lottery service “CHET Scratch” and the official EC site “CREATIVITY HACKS EVERY THING.”

C.H.E.T. Creativity Hacks Every Thing Goods Project Launch!

At the heart of this project is “Mirror,” C.H.E.T.’s guiding figure and the embodiment of creativity. Mirror exists to champion the belief that everyone possesses talent, striving to unlock that potential. The “Mirror Collaboration Art” showcases unique interpretations by creators who resonate with this philosophy.

Abstract illustration of a character with a helmet and colorful paint splashes forming an 'X'

The First Wave of Visionary Creators

The inaugural phase of this collaboration introduces two distinct artistic voices, each bringing their unique flair to the Mirror concept.

Ituku

Chibi character boy with a penguin-like character on his head

Ituku, an illustrator and video creator, has captivated a massive audience of over 1.3 million followers across various social media platforms, including YouTube Shorts and TikTok. Known for making drawing accessible and enjoyable for everyone, Ituku’s approachable style and rapid self-taught drawing techniques are instantly recognizable.

“Thank you for inviting me to this collaboration project! I’ve sprinkled various ‘X’ elements throughout my drawing of Mirror, so I hope you’ll pay close attention to those details.” – Ituku

Explore Ituku’s creative world:

Yumiyumiyamii

Anime-style character with mint green hair and starry eyes

Yumiyumiyamii is an illustrator, video creator, and manga artist who masterfully uses colored pencils and markers to craft whimsical, cute, and subtly melancholic pieces. Their art expresses a unique kind of “kawaii” that transcends mere cuteness.

Connect with Yumiyumiyamii:

More participating creators for the second phase and beyond will be announced sequentially, promising an ever-expanding roster of talent.

Exclusive Collaboration Art Goods

This exciting project offers two avenues for fans to acquire these unique collaboration goods.

1. CHET Scratch Online Lottery

Fans can try their luck with the “CHET Scratch” online lottery, offering a chance to win exclusive items featuring the collaboration art.

Anime character with red hair and headphones pointing forward

Digital art with neon colors and two black-haired characters

First Wave Sale Overview:

  • Sale Period: November 27, 2025 (Thu) 18:00 JST – December 14, 2025 (Sun) 23:59 JST

  • Price: 770 yen (tax included) per draw

  • Product Details:

    • S Prize: Digital Signed Canvas Art

    • A Prize: Acrylic Stand (2 types)

    • B Prize: Acrylic Keychain (3 types)

    • C Prize: Square Can Badge (3 types)

    • D Prize: Bromide (3 types)

2. Official EC Site “CREATIVITY HACKS EVERY THING”

For those who prefer direct purchases, collaboration art goods are also available on C.H.E.T.’s official EC site.

Apparel featuring the character 'Itsuku'

First Wave Sale Overview:

  • Sale Start Date: November 27, 2025 (Thu) 18:00 JST

  • Product Details & Prices:

    • T-shirt: ¥6,490 (tax included)

    • Long Sleeve T-shirt: ¥7,590 (tax included)

    • Hoodie: ¥11,880 (tax included)

About C.H.E.T.

C.H.E.T. Creativity Hacks Everything logo with headphones

C.H.E.T. is a creative unit dedicated to fostering the “desire to express” among potential artists, providing spaces for creation and mutual growth. Collaborating with diverse artists and creators, C.H.E.T. explores new storytelling through music, art, video, characters, and novels, aiming to generate innovative intellectual properties (IPs). Their vision is to guide people worldwide to become “artists,” offering content that serves as an entry point to creation for those yet to discover their expressive methods.

About CHET Scratch

CHET Scratch logo in red and black

CHET Scratch is an online lottery service accessible via smartphones and PCs, guaranteeing no losing tickets. It functions as a next-generation entertainment e-commerce tool, contributing to sales expansion by leveraging inventory and IP.

Calling All Creators & Artists!

C.H.E.T. is actively seeking partner creators and artists to collaborate on new works, offering various collaboration opportunities. They are looking for:

  • Music Creators

  • Illustrators

  • Video Creators

  • Singers

  • Rappers

  • Bands

  • Vocaloid Producers

  • YouTubers

  • TikTokers

  • Influencers

If you’re ready to create, apply here: <https://line.me/R/ti/p/@858ulobv>

This collaboration marks a significant step in C.H.E.T.’s mission to democratize creativity, offering a platform for both established and emerging artists to share their unique visions. The blend of iconic character design with diverse artistic interpretations promises to bring fresh perspectives to the world of kawaii culture, potentially inspiring a new wave of global fan engagement and creative expression.

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